860 likes | 1.08k Views
Awesome Presentations. LawNet August 30 - 1:30 p.m. – 4:00 p.m. Jo M. Haraf. As soon as you move one step up from the bottom, your effectiveness depends on your ability to reach others through the spoken and written word. Peter Drucker. Agenda. Presentation Theory Before, During and After
E N D
Awesome Presentations LawNet August 30 - 1:30 p.m. – 4:00 p.m.Jo M. Haraf
As soon as you move one step up from the bottom, your effectiveness depends on your ability to reach others through the spoken and written word.Peter Drucker
Agenda • Presentation Theory • Before, During and After • Attendee Showcase Prize winning hint!
The fool tells me his reasons. The wise man persuades mewith my own.Aristotle
Presentation Theory • How ya gonna structure it? • Watch Your Language • The PowerPoint Conundrum • Chart Your Course
Three Point Style • Tell them what you’re going to tell them. • Tell them • Tell them what you told them.
Using a Three Point Presentation • Easiest to remember • Suited for narrow topics • Good for distracted audiences • Somewhat old fashioned
McKinsey’s Four Point Style • Situation • Complication • Question • Answer
Using a Four Point Presentation • Audience is already interested • Identify and solve a problem • Get to the answer in one minute
Aristotle’s Five Point Style • Bait • Problems or Questions • Solutions or Answers • Payoff or Benefits • Call to Action!
Up Close and Personal • designed like a kite • you’re one on one for the bait • widens for problem and solution • pay-off and call to action are personal
Using a Five Point Presentation • Excellent for selling • Basis of commercials • More “personal”
Lawyer Talk • 5 Point - overview first • 3 Point - repetition not popular • 4 Point - get to the Answer fast! • Start with the then back it out.
Bridge It Together • Now that we’ve covered ____, let’s look at . . . • The next factor is . . . • There are several reasons why ____ is true. • To summarize, • In conclusion,
Persuasive Body Language • Eye contact • Smile, never frown • Bold, sweeping gestures • Don’t weaken yourself • Move, don’t pace
Persuasive Metaphors Invisible Hand Domino Theory Spaceship Earth Iron Curtain Glass Ceiling
Those Are Strong Words, Stranger! WeakStrong Feel Know I believe I am confident If When May Can Problems Challenges Try Will Suggest Recommend
Top 12 Persuasive Words 1. You 2. Money 3. Save 4. New 5. Results 6. Easy 7. Health 8. Safety 9. Love 10. Discovery 11. Proven 12. Guarantee Yale
Sound Bites • Sources • Books (Bible, Shakespeare, . . .) • Movies • Contemporary Culture • Common Themes • Journeys • War • Games/Sports • Animals
Is it Really You? • Humor • Story Telling • Take care outside your own backyard
The PowerPoint Conundrum • Damned if you do . . . • Banned at Sun and the Pentagon • Don’t be seduced
PowerPoint Pointers • One idea per slide • Maximum six lines per slide • Maximum six words per line • One slide (or less) every 2 minutes • Bullets, not sentences • Disable screen savers
Words on Words • Punchy title • Upper & lower case • Maximum of two fonts • Serif for titles • San-Serif for body • End on a blank slide K.I.S.S.
Look and Movement • Consistent background • Yellow and White text best on dark background • Limit animated graphics • Don’t distract with transitions
How Low Can You Go? • 44 Point • 36 Point • 28 Point • 20 Point • 18 Point is the smallest readable type • 12 Point K.I.L.L.
Color Me Ready • Maximum 4 colors per slide • Be internationally color sensitive • Emotion - hard to read • ColorBlind? • Calm • Cheerful • Power
Pie Charts • Proportions of whole • More than five slices - “other” • Largest slice at noon
Column or Bar • Rankings • Horizontal bars for long labels • Darker colors at bar bottoms • Printing?
Line Charts • Comparative Trends • Time series with many observations
Trends © Wilder Presentations (www.wilderpresentations.com)
What’s Important? © Wilder Presentations (www.wilderpresentations.com)
Make it Easy to Read © Wilder Presentations (www.wilderpresentations.com)
Throw in Some Variety © Wilder Presentations (www.wilderpresentations.com)
Before they start, they do not know what they are going to say; when they are speaking, they do not know what they are saying; and when they have finished, neither they nor their audience know what they have said. Winston Churchill
Before • Know it All! • Develop the Presentation • Oh my Gawd! • People, Places and Things
Knowledge is Confidence • Where are you speaking? • What room? • What tools will be available? • How long will you speak? • What comes before/after? • Who will introduce you?
Know Your Audience • Age • Size • Sex • Knowledge • Education/Experience • Region • Affiliations
Special Audiences • Superiors • Peers • Project or Direct Reports
It usually takes me three weeks to prepare a good impromptu speech. Mark Twain
When the Lead hits the Paper 1. Wear the audience’s shoes 2. Organize thoughts, pick style 3. COB 4. Spice it up 5. LAST! Charts, speaker aids, PowerPoint
Cheat Sheets • 3 x 5 Cards • 81/2 x 11 • PowerPoint Speaker Notes Don’t Read!