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Explore the global marketing trends, importance of content marketing, and the paradigm shift in marketing. Learn how Akhbar Rasmi Media Agency is leading the way in content distribution. Discover the power of blogging, video marketing, and the impact on website traffic. Gain insights into the future of marketing strategies.
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Content Marketing بازاریابی محتوایی
Public Relations Consultant • Marketing & Branding Strategist • Journalist Co-Founder, CEO Akhbar Rasmi Media Agency First Content Distribution Platform in IRAN MBA BS in Advertising Management Who am I ?
روندهای جهانی بازاریابی به کدام سو می رود؟ نقش بازاریابی محتوا در آینده تجارت چیست؟ ضرورت های بکارگیری بازاریابی محتوا در دهه دوم قرن ۲۱ چیست؟ روندهای جهانی بازاریابی
90% of the world’s information today has been created in the last 2 years Revolution of Data & Communications
بازاریابی محتوایی یک استراتژی بازاریابی است که به وسیله آن اطلاعات • با ارزش • مرتبط با خواسته مخاطب • و مداوم تولید و توزیع می شود تا مخاطب مشخصی جذب محصولات یا خدمات شرکت شود Paradigm shift in Marketing& IMC
The average budget spent on company blogs & social media has nearly tripled in three years. Blogging Source:hunspot
Businesses that BLOG ≥20 times/month get 5X more traffic than those who BLOG ≤4 times/month. BLOGGING Source:hunspot
Most people read blogs more than once/day. BLOGGINGSource:hunspot
Companies that blog have 55% more website visitors. BLOGGINGSource:hunspot
Businesses with websites of 401-1000 PAGES get 6X more leads than those with 51-100 . Content-Oriented websiteSource:hunspot
Video was the fastest growing form of ad format in 2012 & 2013 Each day 100 million internet users watch an online video. 90% of user say that seeing a video about a product is helpful in the decision process. By next year video ad spending will increase from $1.97 billion to $5.71 billion. Video Marketing
44% of online shoppers begin by using a search engine. Worldwide, 131Bsearches per month on the web. PER DAY 4,000,000,000 PER HOUR 175,000,000 PER MINUTE 2,900,000 Organic Search
There is BIG SHIFT in paradigm of Marketing: now it’s time for CONTENT BIG SHIFT
«منتشر کن یا از بین برو» Publish or Perish Paradigm shift in Marketing& IMC
Businesses Media How Akhbar Rasmi Works?
Virtual Public Relations Office Distribute News Collect Feedbacks Publish on AR Create News
آژانس روابط عمومی • تولید خبر • توزیع خبر • انتشار خبر کسب و کارها رسانه ها با سپاس از توجه شما AkhbarRasmi.com Kasiri@AkhbarRasmi.com www.linkedin.com/in/MajidKasiri