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2011 Toyota Avalon Experience. Welcome. [Name of Instructor(s)] . “Major” Minor Change. What’s New for 2011?. XL grade discontinued All new exterior update includes sheetmetal (except roof and doors) LED Light-pipe feature in head and tail lamps Chrome lower door molding
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2011 Toyota Avalon Experience Welcome
What’s New for 2011? • XL grade discontinued • All new exterior update includes sheetmetal (except roof and doors) • LED Light-pipe feature in head and tail lamps • Chrome lower door molding • New exterior colors • Discontinued exterior colors • New standard features
Avalon new standard features: Bluetooth® phone and audio connectivity Backup camera Integrated XM Satellite Radio with 90-day trial subscription Leather interior Glass moonroof What’s New for 2011?
Ford Hyundai Our Goals for Today • Develop your skills to: • Learn key advantages Avalon has over the Buick, Hyundai and Ford • Learn a few delivery tips for the new Avalon Buick
Session Agenda • Classroom: the customer and Avalon • Investigate the competition • Explore Avalon’s competition via VR360 • Explore GEN 6 NAV • Explore Avalon and the Hyundai Genesis presenting your findings • Wrap-up of key points
Ground Rules • Silence cell phones • Participate • Respect everyone’s opinion • Use your Participant Reference Guides
2011 Toyota Avalon Experience Product Overview
Avalon Customers • Married • Empty-nesters • Grandchildren • Community cornerstones
Reason Avalon Customers Buy Avalons • Value: equipment and price • Comfort • 2011: add technology
Avalon Marketing Message • Luxurious • Smooth ride • Roomy interior • Technology features that will attract younger customers
Avalon Lineup Avalon Avalon Limited
Powertrain • Engine: 3.5-Liter DOHC 24-Valve V6 with Dual Independent VVT-i • Transmission: 6-speed Electronically Controlled automatic Transmission with intelligence (ECT-i) and sequential shift • Fuel economy estimates: 20 city/29 highway mpg
Avalon Exterior • Styling: • Grille and fascia lowers visual center of gravity • Light pipe design • Fog lamps have a wide-angle projection • Grade badging is eliminated • Color-keyed foldable power heated outside mirrors with turn signal indicators
Avalon Exterior • Limited grade has a new wheel design • Standard 17-inch wheels
Front Row • Spacious cabin • Visibility • Suspension-tuned for a smooth ride • Quiet cabin • Heated and ventilated seats
Back Row • Reclining rear seat • Ample leg room • Open feeling • Head room
Cargo Area • Large area for luggage
7 Airbags Driver and front passenger airbags with Advanced Airbag System Driver and front passenger seat-mounted side airbag and front and rear side curtain airbag Driver knee airbag Safety
Leather-trimmed interior 8-way power driver’s seat 4-way power passenger seat Reclining rear seat Avalon Grade Standard Equipment
Wide-angle fog lamps Body color outside door handles Power tilt/slide moonroof Power heated outside mirrors, auto-dimming, turn signal indicators Avalon Grade Standard Equipment
Backup camera AM/FM CD player with: MP3/WMA nine speakers XM® Radio auxiliary audio jack USB port with iPod® connectivity Bluetooth® Avalon Grade Standard Equipment
Smart Key w/Push Button Start HID headlamps with auto level control, auto on/off, DRL Power outside mirrors add memory and puddle lamps Rain-sensing windshield wipers Chrome outside door handles Limited Grade
Perforated Leather-trimmed, heated and ventilated, 8-way power front seats w/lumbar and power driver’s seat cushion extension Driver’s seat memory Wood-grain-style and leather-wrapped steering wheel and shift knob Audio system adds: JBL Synthesis®, 6-disc CD changer, 12 speakers including subwoofer Power rear sunshade Limited Grade
Avalon Delivery • Key customer satisfaction features: • HVAC • Wipers • Audio controls
Delivery • Make an appointment • Register at www.toyotaownersonline.com
Avalon Key Points Quiz • 1. Considering the target customers, a winning Avalon product presentation should concentrate on: • A. Horsepower and torque comparisons • B. Roominess, smooth ride, NVH • C. Cubic feet or golf bag cargo comparisons • D. Fuel economy comparisons
Avalon Key Points Quiz • 2. Style features to point out on the new Avalon include: • A. LED light pipe taillamps • B. Wheels • C. Wide stance • D. All of the above
Avalon Key Points Quiz • 3. The number-one feature that all Avalon customers need to know about is: • A. VSC OFF switch • B. Reclining rear seats • C. Steering wheel controls • D. Depends on the customer
Avalon Key Points Quiz • 4. How many grades are available on the new Avalon? • A. 1 • B. 2 • C. 3 • D. 4
Avalon Key Points Quiz • How many airbags is the 2011 Avalon equipped with? • A. 6 • B. 7 • C. 8 • D. 9
Avalon Key Points Quiz • Grade badging has been eliminated from the 2011 Avalon? • A. True • B. False
Avalon Key Points Quiz • Which of the following are offered standard on the 2011 Avalon, that Buick customer’s will have to pay extra for on its 2010 LaCrosse? • A. Backup camera • B. Moonroof • C. GEN 6 NAV • D. Premium Audio
Avalon Key Points Quiz • The 2011 Avalon has better fuel economy, more interior room, and a lower curb weight than the 2010 Buick LaCrosse and the 2010 Ford Taurus. • A. True • B. False
Avalon Key Points Quiz • What generation Denso navigation system is available on the 2011 Avalon? • A. 3rd • B. 4th • C. 5th • D. 6th
Avalon Key Points Quiz • Avalon Grade’s standard AM/FM CD player comes with MP3/WMA, XM® Radio, auxiliary jack, USB port with iPod® connectivity, Bluetooth® and… • A. 7 speakers • B. 8 speakers • C. 9 speakers • D. 10 speakers