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Jean-Luc Popovics 06 13 07 95 20 jlpopovics@cloviseurope/com. Agenda. PacketFront introduction Solving the challenges in broadband networks Automation for profitable broadband networks Service innovation and ARPU High quality broadband TV Out-of-data-path Factors reducing CAPEX
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Jean-Luc Popovics 06 13 07 95 20 jlpopovics@cloviseurope/com PacketFront solutions overview February 2007
Agenda • PacketFront introduction • Solving the challenges in broadband networks • Automation for profitable broadband networks • Service innovation and ARPU • High quality broadband TV • Out-of-data-path • Factors reducing CAPEX • Solution overview • Automation and control – automation for low OPEX • Broadband aggregation • FTTH access • ADSL2+ access • References PacketFront solution overview
PacketFront introduction • Founded in 2001 by the key personnel responsible for building some of the world’s most advanced broadband networks. • 125 employees (June 2006) – approx. 180 early 2007 • HQ in Stockholm, Sweden, and sales offices in the USA, Korea, Japan, Norway and the Netherlands, presence in Austria and Denmark and via Clovis in France • Owners: • European Equity Partners • TLcom Capital Partners Limited • Amadeus Capital Partners • Founding employees • First company acquisition in December 2006: 42Networks • Owners: International recognition • European IST Prize for groundbreaking products • Tornado100, top 100 high-tech companies • Pulver.com, top 100 companies • Europe's top 500 job creating companies • InfoVision Award by IEC, for the control and provisioning system, BECS PacketFront solution overview
Agenda • PacketFront introduction • Solving the challenges in broadband networks • Automation for profitable broadband networks • Service innovation and ARPU • High quality broadband TV • Out-of-data-path • Factors reducing CAPEXand OPEX • Solution overview • Automation and control • Broadband aggregation • FTTH access • ADSL2+ access • References PacketFront solution overview
Increasing complexity and costs There is a risk that OPEX and CAPEX will grow exponentially with deployment of multiple services and introduction of multiple service providers! • Introducing multiple services often results in an exponential increase of complexity, and thus exponential increase in costs • Introducing multiple service providers makes complexity even greater • Traditional telecom systems weren’t built to carry different types of services with different kinds of requirements on • Priority • Shaping • QoS • Security • Bandwidth Reduce this gap! OPEX and CAPEX Service scope PacketFront solution overview
Automation is key to cost efficiency – OPEX reduction PacketFront’s broadband solution offers • Automated element control • Automated provisioning of service profile changes • Automated upgrades of network element’s SW and configuration data • Automated service control • Cost efficient service registration, automatically provisioned to network elements • Flexible QoS management • Advanced filtering for secure TV distribution • Automated subscriber control • Automated end user authentication upon client booting • Automated end user authorisation upon service activation • Effective user tracking through centralized IP management PacketFront solution overview
Service innovation and ARPU • How increase the amount each end user spends on broadband services? • ….without losing control of operational costs. “Customer max” Other Alarm Video Source of income TV Tel Example services ISP Increase the possibility for end users to buy more services, i.e. increase ARPU PacketFront solution overview
Open access per service Open access – (multiple service providers that distribute their services over a shared infrastructure) - stimulates service development and innovation thus improves service take-rate and ARPU • Shares the risks and revenues of broadband deployment • Allows introduction of 3rd party service providers for full triple-play service offering • Encourages service development and service innovation • Enables service differentiation & service packaging • Gives end-user advantages in terms of increased flexibility in choice of service provider and avoids lock-in-effects • Has positive effects on local development IPTV Each service is treated individually in terms of bandwidth, QoS, security, priority etc. in PacketFront’s broadband solution. Telephony Web browsing Internet E-mail File transfer Telecommuting Services Access line PacketFront solution overview
IPTV challenges IPTV distribution in broadband networks is important as revenue carrier and for its marketing value, but puts significant technical requirements on the network: • Reserve access only to those subscribing to a specific TV channel • Protect TV content from malicious users • Quality of service • Bandwidth limitations on the access line • Possibility for local TV providers to distribute local content PacketFront solution overview
Proven IPTV solution • PacketFront’s solution addresses: • Restricted multicast access • Protection of TV channels from malicious users • Flexible adjustment of bandwidth; bandwidth set per service, not per access line • Service unbundling, allows channel unbundling • Multicast to conserve bandwidth • Self provisioning of TV channels through BECS and SSP Bandwidth is isolated per service, not per access line. Total unbundling of TV services results in greater flexibility in service differentiation PacketFront solution overview
Out-of-data-path – control not a bottleneck • Capacity challenges • A solution where the service engine lies in the data path can never scale • Limitations in capacity • Limitations in service differentiation and manageability • Centralised or decentralised BRAS does not make the difference BRAS User 1 User 2 DSLAM/ Access Router User nn • PacketFront solution • Getting out of the data path facilitates a scalable and future proof solution for multiple services • Separation of signalling and data traffic avoids capacity • limitations • More advanced options for service differentiation when • not using the limiting PPPoE technology Signalling traffic User 1 User 2 Data traffic PacketFront IPD / ASR User nn PacketFront solution overview
Reduced CAPEX and OPEX • Costs challenges • Obsolete installed base. Multi-layer architectures with SDH/POS/ATM/IP. • Different access technologies with different systems for control and provisioning • Large amount of integration work needed for interaction between different processes • Heavy work for provisioning a number of services and configurations • PacketFront solution • All-IP solution reduces investment and support cost • One single solution for control and provisioning of services, independent of access technology • Triple-play enabled from start, eliminates need to re-invest for full service portfolio • Non blocking architecture – future proof • Integrated system reduces the need for integration work • Ownership of network infrastructure is separated from ownership of service provider systems. Shared approach to finance broadband deployment • Services self-provisioning by end-users PacketFront solution overview
Agenda • PacketFront introduction • Solving the challenges in broadband networks • Automation for profitable broadband networks • Service innovation and ARPU • High quality broadband TV • Out-of-data-path • Factors reducing CAPEX • Solution overview • Automation and control • Broadband aggregation • FTTH access • ADSL2+ access • References PacketFront solution overview
Operator OSS/BSS API Residential homes using FTTx PacketFront solution overview Service providers triple play Network automation, control & provisioning SP 1 SP 1 SP 1 SP 1 SP 2 SP 2 SP 2 SP 2 SP 3 SP 3 SP 3 SP 3 Metro network Business park using FTTx Central office Residential homes using FTTH Residential homes using ADSL/ADSL2+ PacketFront solution overview
Agenda • PacketFront introduction • Solving the challenges in broadband networks • Automation for profitable broadband networks • Service innovation and ARPU • High quality broadband TV • Out-of-data-path • Factors reducing CAPEX • Solution overview • Automation and control • Broadband aggregation • FTTH access • ADSL2+ access • References PacketFront solution overview
Operator OSS/BSS Automation and control Mediation point Service providers Metro network Signalling traffic Data traffic PacketFront solution overview
OSS/ BSS SQL database Automation and control - BECS • BECS - Control and provisioning system • Policy management server • Mass deployment of ASRs • Service provider management • Service creation, editing, activation & deactivation • Automated service provisioning • IP address management • Network maintenance (SW & configuration) • Restricted multicast access • Placement out-of-data-path • Security and abuse tracking • Easy integration with PacketFront developed and 3rd party OSS/BSS systems through BECS Mediation Point BECS MP Mediation Point File system API System manager Message Queues Netlog IAMB (IPC) BECS BECS core Script engine Log Manager DB DBAPI Config job manager Config rendering engine Element manager BECS cell Network elements Values of BECS • Automates provisioning of software and configuration profile to all network elements (ASRs) in the network • Reduces complexity with service registration. Services are registered only once in BECS, not per network element (as in many other systems) • Handles the complexity of IP address pools coming from multiple service providers – a prerequisite for an open-access environment • Enables advanced service differentiation as each service is treated individually in terms of bandwidth, priority, security, QoS etc • Placed out-of-data-path, avoiding bottlenecks in network traffic PacketFront solution overview
Automation and control – SMT Service provider/ Network owner • SMT - Subscriber Management Tool • Maintains database of which service each end users subscribes to, and to which client the service is sent • Enables traceability and monitoring through logging records from end users IP and MAC addresses • Provides the interface required to self provisioning tools, e.g. Service Selection Portal (SSP) • Managed by service provider or network owner Local Network Local Network Local Network Values of SMT • Service delivery to multiple networks simultaneously • Enables end user’s self registration and activation, e.g. via the Service Selection Portal (SSP) PacketFront solution overview
Automation and control – HMT • HMT - Helpdesk Management Tool • Helpdesk applications for service providers • Fast troubleshooting of CPSs or PFDP capable 3rd party CPEs • Statistics on ASR ports Helpdesk at the service provider Local Network Values of HMT • Reduces time for trouble-shooting • Gives visibility all the way to the end user’s CPE – minimizes need for on-site visits • Individual port statistics on the CPS are available to detect Ethernet errors PacketFront solution overview
Automation and control – SSP • SSP - Service Selection Portal • A user friendly interface for end users to self provision services from multiple service providers in real-time • Provides all necessary interfaces to BECS • Service providers can update presentation of services in several networks through one central portal generator provided with SSP End-user view Service provider view Values of SSP • Easy-to-use, stimulate end users’ broadband service consumption, increases average revenue per user (ARPU) • Interface designed for both PC and TV environment PacketFront solution overview
Agenda • PacketFront introduction • Solving the challenges in broadband networks • Automation for profitable broadband networks • Service innovation and ARPU • High quality broadband TV • Out-of-data-path • Factors reducing CAPEX • Solution overview • Automation and control • Broadband aggregation • FTTH access • ADSL2+ access • References PacketFront solution overview
Broadband aggregation Service providers Metro network ADSL/ ADSL2+ Ethernet over Coax Power line xDSL PON Wireless FTTH PacketFront solution overview
BB aggregation products – ASR 10000 • ASR 10000 • High capacity broadband router • Powered by the proven iBOS software • Fully automated and controlled by BECS • 24 10/100/1000-BaseT copper ports • 8 SFP slots • 1 RU, 19” • Dual redundant -48V DC power • 32Gbps/48Mpps L3 forwarding ASR 10000 Values of ASR 10000 • Provides, combined with BECS, one single solution for aggregation of multiple access technologies • Enforces policies from BECS into the network • Provides cost-efficient alternative to BRAS systems • Allows advanced treatment per service – vital in triple-play and open-access environments PacketFront solution overview
Agenda • PacketFront introduction • Solving the challenges in broadband networks • Automation for profitable broadband networks • Service innovation and ARPU • High quality broadband TV • Out-of-data-path • Factors reducing CAPEX • Solution overview • Automation and control • Broadband aggregation • FTTH access • ADSL2+ access • References PacketFront solution overview
FTTH access Service providers End user premises Metro network FTTH – MM SM or SMSF Fibre CPS 300 & FTU FTTB – CAT5 or FX to each home – ring design for cost effective redundancy PacketFront solution overview
FTTH products – ASR 4000 series • ASR 4000 series • Purpose-built access switching router for FTTH deployments • Powered by the proven iBOS software • Fully automated and controlled by BECS • Offers identification, prioritisation, shaping, queuing, and filteringper service • Comes in two versions: • Semi-hardened design, built for rough and tough environments • Central office placement • Comes with several different interfaces: Single mode fiber, Single fiber, Multimode fiber, 100Base TX interface ASR 4000 ASR 4000-CO Values of ASR 4000 series • Enforces policies from BECS into the network • All SW and configuration automated from BECS upon booting – saves costly on-site visits and manual work • No mechanical cooling, no moving parts (excl CO version) – saves replacement costs • Allows advanced treatment per service – vital in triple-play and open-access environments PacketFront solution overview
CPS 200i CPS 300 & FTU FTTH products – CPE family • CPS series • L2 non-blocking multi-service switch • Includes eight pre defined ports for connecting set-top-boxes, gaming consoles, VoIP gateways, PCs etc. • Includes functionality for IGMP snooping and QoS per port • Allows fast trouble shooting through Helpdesk Management Tool (HMT) • Multiple up-link alternatives (MTRJ, VF-34 Volition, SC Single Fiber, UTP, VDSL) • CPS 300 allows easy integration with FTU • DRG series integrates VoIP gateway (formerly known as 24Networks) CPS 300 • FTU – Fibre Termination Unit incl. CATV converter • Protects fiber in the household • FTU includes an optional CATV receiver converting CATV signal in the fiber to a standard TV antenna outlet • Supports cpe with and without VoIP gateway Values of CPS series & FTU • Out-of-the box provisioned, no need for configuration • Allows fast troubleshooting through HMT • Excellent handling of multicast traffic, allowing multiple set-top-boxes • Supports traffic separation – vital in triple-play and open-access environments • FTU protects fiber during installation period and later (in the household) • CATV converter allows efficient migration to an all-IP infrastructure for CATV operators PacketFront solution overview
Agenda • PacketFront introduction • Solving the challenges in broadband networks • Automation for profitable broadband networks • Service innovation and ARPU • High quality broadband TV • Out-of-data-path • Factors reducing CAPEX • Solution overview • Automation and control • Broadband aggregation • FTTH access • ADSL2+ access • References PacketFront solution overview
ADSL2+ access Service providers Metro network Low density central office (co-located) High density central office ASR 10000 Aggregates 24 IPD 1248 Fiber 100/1000BaseT IPD1248 48 users per DSLAM End user premises 100Base-T ATA ADSL Modem 10/100Base-T PacketFront solution overview
Agenda • PacketFront introduction • Solving the challenges in broadband networks • Automation for profitable broadband networks • Service innovation and ARPU • High quality broadband TV • Out-of-data-path • Factors reducing CAPEX • Solution overview • Automation and control • Broadband aggregation • FTTH access • ADSL2+ access • References PacketFront solution overview
References Some networks powered by PacketFront’s solution: • 60 services from 25 service providers (open access) • Sweden’s PTT, Telia, is one of the service providers • Triple-play services • Won price “the most advanced fiber network” • The biggest and most advanced FTTH triple-play network in the Netherlands • 55 000 users • Multiple service providers (open access) • Triple-play services • Self provisioning of services • Multiple service providers (open access) • 15 000 end users • Run over 60 TV channels with several concurrent TV streams per household 150 TV channels distributed over PacketFront network PacketFront is the only source for TV contentc PacketFront solution overview