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Research Collaboration. Partnerships with Industry. Dr. Susan Williams Georgia Southern University SIGCSE 2009. Overview. Why collaborate? Bring together different perspectives and skills Achieve synergistic outcomes Improve research productivity Typical collaborations
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Research Collaboration Partnerships with Industry Dr. Susan Williams Georgia Southern University SIGCSE 2009
Overview • Why collaborate? • Bring together different perspectives and skills • Achieve synergistic outcomes • Improve research productivity • Typical collaborations • Your colleagues and students • Interdisciplinary • Across academic institutions • With research labs
Overview • A different approach:Partner with industry to develop application software • An example from a “teaching-first” institution • Benefits • Resources required • Pitfalls to avoid
Partnering with Industry:An Example • Partnership between Georgia Southern University and NCR Corporation to develop next generation of one of NCR’s point-of-sale systems • How it began • Why Georgia Southern??? • Role of new College of IT • Role of Intellectual Capital Partnership Program (ICAPP) • My role
Partnering with Industry:An Example • NCR donated the IP (source code and hardware) • More than one million lines of code • Valued by Ernst & Young at $2.7 million • GSU assumed responsibility for software development • Migration to touch screen hardware • New functionality and features • Translation to Chinese and other foreign languages • Customizations for large clients (US Customs and Border Patrol, Tim Horton’s Donuts, Amtrak)
Partnering with Industry:An Example • GSU has a royalty arrangement with NCR which generates a revenue stream as new licenses are sold • Customizations for large clients are negotiated on a cost-plus basis • ICAPP continues to invest in the project
Benefits • Benefits to the company • Maintain and enhance (at no R&D cost) a product that would otherwise have been shelved • Tax write-off for donation • Benefits to academic programs and institution • Reputation and credibility • Enhanced relationships with employers • Demonstrated “proof of concept” for university outsourcing
Benefits • Benefits to the faculty/project manager • Access to industry problems, code, data, & users • Benefits to students • Real-world work experience while still in school • Employment opportunities with the company after graduation
Benefits • Benefits to the region • Led to several other smaller partnerships with regional companies • Police Agency Data Network • CogentWare (Business Intelligence) • Morris Multimedia • ColorMaria • And others • IT workforce development in rural Georgia
Resources Required • Funding source for start-up • Legal support/expertise • Physical space and furnishings • Administrative support • Training • Initial knowledge transfer from NCR • Ongoing (with students) • Software and hardware to support development • Source code repository and configuration management • Server(s) • Reference library
Resources Required • A full-time technical “guru” – probably not a faculty member • An “executive sponsor” who can solve the non-technical problems • Pool of capable students (across disciplines) • A lot of patience and determination • Universities are often not accustomed to “profit-center” initiatives • You must “think outside the box”
Avoiding Pitfalls • Secure top-level support before you begin (in writing if you can) • Allow ample time to process legal contracts and set up revenue accounts • Work with HR and Budget offices to figure out how to do what (they will tell you) “can’t be done” • Recognize need for (and secure) administrative support
Avoiding Pitfalls • Be honest with yourself about your capabilities, those of your students, and those of your department/university • Develop a rigorous training program • Set high standards for performance and stick to them • Hire the right students (and fire those who don’t perform)
Avoiding Pitfalls • Make sure that your efforts will be recognized as “valuable contributions” in tenure & promotion decisions • Continue scholarly research if possible • Toot your own horn! • Know when to hand it off to someone else