Chambers of Commerce and Industry Paris/Ile de France

1. Chambers of Commerce and Industry Paris/Ile de France Sandra Penning Director EU office 41, avenue des Arts, 1040 Brussels

2. Ile de France Région 11,6 million inhab., 27% French GDP

3. Chamber of Commerce and Industry of Paris (created in 1803) • Represents the interests of 380 990 companies (21% of French GDP) 1) 123 313 trade 2) 55 743 industries 3) 201 934 services • Staff: 4 230 out of which 2 315 people working on education and training

4. Four types of actions • Representingcompanyinterests to public authorities • Advisingcompaniesateach stage of theirdevelopment by offeringa range of customised services • Providingrecognisededucationand training responding to marketneeds • Expanding the Ile de France regionattractiveness (site management, events)

5. One Objective for itsBrussels office • To promote and preserve Ile de France Chambers of Commerce and Industryinterestswithin a constantlychangingand increasinglycompetitiveEuropeanenvironment

6. Our 3 missions • To informour Chambers about EU developmentswhichmight or will affect them • To influence decisionmakersattechnical and politicallevels • To support and assistpreparation of projects to besubmitted for EU funding

7. Lobbying • Definition: representation of interests • An operationalframework: EU context • An individualchamber’sapproach: Why and how? • The decisionmakingprocess in action • Conclusions

8. II.The EU context • 80% of the legislationgoverning the lives of EU citizens and companies are initiated in Brussels through a decisionmakingprocess of at least 24 months.

9. EU Trade policy • Pillar of relations between the EU and the rest of the world: 22% world trade exchanges for 7% of world population (a market of 483 million consumers) • USA: ourprimarytradepartner, a total of 14 million jobs, 7M on bothsides of the Atlantic depend on these exchanges • One single voice to the WTO

10. Brussels environment • Triple diplomatic representations (Kingdom of Belgium, NATO, EU) • 2nd media place after Washington • 10,000 representatives of lobbies, 250 regional representations, 300 corporate and vocational representations

11. Key figures • EU annual budget: +/- 133 billion euros ie 1.1% of EU GDP for the period 2007-2013 (1.24% for 2000-2006) • 42% for CAP and rural issues, • 45% for sustainablegrowth • 94% of EU budget covers intra-community programmes and initiatives

12. 2009 Budget: €133.8bn

13. Wheredoes the money come from?

14. The Components:Brussels scene: the actors

16. Major current issues • The new modifiedTreaty • Common security & defensepolicy • The Lisbonstrategy (2000-2010), rationalized and relaunched in 2005 • Energydependency

17. III. An individualChamber’sapproach:WHY?HOW?

18. Why Chambers lobby? To influence draftregulation, to prevent the implementation of rules To influence politics to speed up or slow down decisions To influence financialpriorities

19. Analysis of actors Strategy The process: to anticipate, to prepare (knowledge-reflection), to react, to persevere • Institutionalactors • Stakeholders (decisional & non-decisional) • Society (NGOs) • What objective? • On what grounds? • In partnership or not • Use of the media or not

20. State of play

21. Lobbying on EU issues • Brussels: a keydecisionarena • High concentration of players • Substantialincrease in EU competences • Continualemergence of new issues • Policy of institutionalopeness • Increased influence of the civil society • Great variety of actor profiles • THE CULTURE OF COMPROMISE

22. The elements of strategy: knowledge and networks

23. The method: clear & concise objectives & limitedpriorities

24. Decisionmaker’s expectations • A flexible and understandableproposal • The promotion of a generalinterest • Genuinelytechnical and transferable information

25. How itworks The hart of ourtarget Institutional triangle (Commission/PE/Concil) The decision makers The operators Interest groups Companies (including the US ones) European associations and professionalfederations (minimum commondenominator) but strongrepresentativity & global vision The institutional triangle : Commission, Parliament, Council

26. The operators (continued) • Consultants (expertise but many clients) • NGO (society interests) • Trade Unions (part of the social dialogue) • Regions & local authorities (thematic networks) • Third countries (ACP for AEP , Ivorycoast in the case of chocolate directive) • Think tanks (meeting place, debates)

27. The cycle of lobbying • Advance warning and monitoring • Information (collection & transfer) • Internal mobilisation • Definition of a position/message • Mapping of actors • Strategy/Action/Tools • Communication • Evaluation Continual adjustment

28. What to decide? • Individual action ( the Chamber) • Collective action (associations/federations, plateforms) (with French Interests: local authorities, Medef (Tusiad), national representation etc • Peers Representation (Eurochambres, other regional & local Chambers) It will depend upon objectives & challenges , chances of success

29. Defining the message: position paper • Whoisbehindit? Logo – • Whatisatstake ? Text of reference • Synthesis • Arguments put forward • Organisation • Contact

31. do ityourself for the MEP ProposedAmendment

34. Communiqués de presse

35. Campaigns (ex greenpeace) Ex de mobilisation : GUIDE DU CITOYEN ACTIF POUR UNE REFORME CHIMIQUE REACH REUSSIE

36. Create an event : Parlement Européen des Entreprises (Eurochambres) Creativity

37. The decisionmakingprocess in action • Commission • Parliament • Council and Permanent representations

39. The European Commission • Ex DG Entreprises • 1 Commissioner • 1 cabinet • http://ec.europa.eu/commission_barroso/verheugen/team_fr.htm • 1 directorate général/DG/chefs d’unité/ administrateurs http://ec.europa.eu/staffdir/plsql/gsys_page.display_index?pLang=FR + the secretary

40. Within the Commission: internal adoption • Politicalstrategy • Green paper • Impact assessment • Interservice consultation • Arbitration atcomissionerslevel • Proposal

41. The European Commission The approach: • To Target the right staff (DG Entr, Trade, Markt) - Within the right timing • To adapt the message • To establish a lasting relation within the services • To supply an objective, unbiased and non conflictual information Étude de la perception du lobbying par les fonctionnaires de la Commission - Burson-Marsteller

42. The EuropeanParliament

44. TargetingMEPs • Rapporteur • Shadow rapporteurs • Coordinators of political groups • OtherMepsinterested by the subject (intergroup), local/regional links. • Personalinterest / professionnal background • The MEP’s assistant

45. Characteristics: lack of expertise • The Parlement isunderstaffed • Limited opportunities to deepenknowledge • Lobbying requested!

46. The Council

47. A new weighting for votes • 3 voting modes from 1957: unanimity, qualifiedmajority (2/3, coalition of small or big states insufficient, over-representation of small states), simple majority • Within the new Treaty: a reduced use of unanimity, a new qualifiedmajority (55% of Member States, 65% of EU population), simple majority

48. The Council of Ministersatvariouslevels COREPER (I et II) Working groups Le SGAE (France) Ministry Ministry Ministry

49. Beyond lobbying • Watchdog on regulation & policydevelopments • Information - Advocacy - Your Communication / Image • Exchange of know how /networking • Training on challenges & prepared for implementation • Data on the sector • Info on financing • Ingeniering of projets

50. Don’t do! • Corruption, • Misleading on represented interests • Communicating deliberately inexact information • Harrassing including through spamming • Obstructing