Working with transfer students in a SEM Environment

1. Working with transfer students in a SEM Environment CAPACRAO Conference, june 11, 2018

2. Transfer Students “Although nearly six million community college students indicate intent to transfer to a four-year college or university, only two million follow through. By making investments in transfer strategy, four-year institutions could tap a market of four million community college students who had at one point intended to transfer.” Dana Strait, Educational Advisory Board

3. WHY Invest in TRANSFER STUDENTS? • Yield is much higher than for freshmen • Pool is twice as large as first-time freshmen • Transfer students can help institutions realize diversity and access mission • Reduce need for development education • Filling capacity with minimal academic overhead • Upper-division courses typically operate at 74% of capacity • Estimated 23% of capacity currently filled by transfer students • Filling remaining capacity to 90% could generate millions in tuition revenue

4. The TRANSFER PIPLELINE as a FOUNDATION of SEM } • Enrollment Outcomes • Retention • Academic Programs • Campus Environment • Strategic Planning • Increase Enrollment • Meet Budget Goals • Build Strong Internal and External Relationships • Support the Institution’s Mission

5. SEM Foundation and TRANSFER STUDENTS • Know your populations (who you recruit and who you want to recruit) • Foster internal and external relationships • Targeted marketing to students • Bring students (and parents) to campus for transfer-specific events • Provide easy access to information, answer student questions • Help them apply and enroll • Show them the money! • Orient and advise them • Engage Them

6. What type of student are you?

7. SEM Foundation and TRANSFER STUDENTS • Know your populations (who you recruit and who you want to recruit) • Foster internal and external relationships • Targeted marketing to students • Bring students (and parents) to campus for transfer-specific events • Provide easy access to information, answer student questions • Help them apply and enroll • Show them the money! • Orient and advise them • Engage Them

9. SEM Foundation and TRANSFER STUDENTS • Know your populations (who you recruit and who you want to recruit) • Foster internal and external relationships • Targeted marketing to students • Bring students (and parents) to campus for transfer-specific events • Provide easy access to information, answer student questions • Help them apply and enroll • Show them the money! • Orient and advise them • Engage Them

11. SEM Foundation and TRANSFER STUDENTS • Know your populations (who you recruit and who you want to recruit) • Foster internal and external relationships • Targeted marketing to students • Bring students (and parents) to campus for transfer-specific events • Provide easy access to information, answer student questions • Help them apply and enroll • Show them the money! • Orient and advise them • Engage Them

12. Real life examples

13. SEM Foundation and TRANSFER STUDENTS • Know your populations (who you recruit and who you want to recruit) • Foster internal and external relationships • Targeted marketing to students • Bring students (and parents) to campus for transfer-specific events • Provide easy access to information, answer student questions • Help them apply and enroll • Show them the money! • Orient and advise them • Engage Them

15. SEM Foundation and TRANSFER STUDENTS • Know your populations (who you recruit and who you want to recruit) • Foster internal and external relationships • Targeted marketing to students • Bring students (and parents) to campus for transfer-specific events • Provide easy access to information, answer student questions • Help them apply and enroll • Show them the money! • Orient and advise them • Engage Them

17. SEM Foundation and TRANSFER STUDENTS • Know your populations (who you recruit and who you want to recruit) • Foster internal and external relationships • Targeted marketing to students • Bring students (and parents) to campus for transfer-specific events • Provide easy access to information, answer student questions • Help them apply and enroll • Show them the money! • Orient and advise them • Engage Them

19. SEM Foundation and TRANSFER STUDENTS • Know your populations (who you recruit and who you want to recruit) • Foster internal and external relationships • Targeted marketing to students • Bring students (and parents) to campus for transfer-specific events • Provide easy access to information, answer student questions • Help them apply and enroll • Show them the money! • Orient and advise them • Engage Them

21. SEM Foundation and TRANSFER STUDENTS • Know your populations (who you recruit and who you want to recruit) • Foster internal and external relationships • Targeted marketing to students • Bring students (and parents) to campus for transfer-specific events • Provide easy access to information, answer student questions • Help them apply and enroll • Show them the money! • Orient and advise them • Engage Them

23. Questions, comments and such Questions? Thank you!Seth Marc Kamen Director of Transfer and Prior Learning Design Montgomery College (MD) 240.567.4255 seth.kamen@montgomerycollege.edu