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Discover how to determine your speech's purpose and select a suitable subject that will engage your audience. Learn about the importance of a clear goal and how to brainstorm ideas. This chapter also covers attention factors and the importance of a specific purpose and central idea.
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Chapter 3 Determining your PURPOSE and SUBJECT
General Purpose • A Clear Goal established for your speech, with a desired response from the audience • Informing • Persuading • to Convince • to Reinforce • to Actuate • Entertaining
Selecting a Subject • Pass out CHECKLIST for Success • Personal Inventory, due next Friday, 10/15 (Part of the Exam) • Ask the Following Questions: • Is the subject suited to my purpose? • Is the subject interesting to me? Brainstorming • Am I qualified to speak on this subject? • Will my audience find this subject interesting? Attention factors • Will my audience find this subject useful? • Is my subject sufficiently narrow?
Specific Purpose • indicate in more detail, what you hope to accomplish • General Purpose: to entertain • Specific Purposes: a. to amuse …. b. to hold … c. to amaze … d. to fascinate … • Speeches to inform: explain, make clear, demonstrate, report
Central Idea • Thesis, key statement or the controlling idea of the speech • A one sentence statement around which the entire speech is developed • ex. Being a single parent is tough. Complete Sentence Relate to Purpose Specific – Single Topic Must Explain or Defend Audience Centered