Market Share of the Alcoholic Drinks in the Americas by 2018
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Alcoholic drinks comprise beer, spirits, and wine. In 2013, the Beer segment led the market with 53.24 percent and 75.34 percent share, respectively, in terms of revenue and volume. An increase in the demand among millennial population in the US, growing demand for premium alcoholic beverages, and increased marketing and promotions by vendors drive the consumption and sales of alcoholic drinks. The Global Alcoholic Drinks market is experiencing steady growth in terms of revenue. While in terms of volume, though the market is growing, the mature nature of the Beer segment is expected to impact the Global Alcoholic Drinks market and resulted in slow growth.
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