Global Natural Flavors Market draws a good deal of market share from the packaged food industry.
The rising consumer awareness on adverse health effects related to excessive intake of processed food which are laced with artificial ingredients is marking consumers look for healthier food choices such as organically and naturally derived food products. Furthermore, with the rising popularity of functional foods which provide added health benefits such as enhancing immunity, controlling weight, gut health, improving resistance and so on propels the use of natural flavors in the food industry.
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