'Current industry handset subsidy' presentation slideshows

Current industry handset subsidy - PowerPoint PPT Presentation

Lecture 8: Virgin Case + Collusion

Lecture 8: Virgin Case + Collusion

Lecture 8: Virgin Case + Collusion. AEM 4160: Strategic Pricing Prof. Jura Liaukonyte. Break Even Point. M = margin the customer generates in a year r = annual retention rate = (1-12*monthly churn rate) i = interest rate (assume 5%) AC = acquisition cost. - AC.

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555 views • 43 slides
Lecture 8: Virgin Case + Collusion

Lecture 8: Virgin Case + Collusion

Lecture 8: Virgin Case + Collusion. AEM 4160: Strategic Pricing Prof. Jura Liaukonyte. Break Even Point. M = margin the customer generates in a year r = annual retention rate = (1-12*monthly churn rate) i = interest rate (assume 5%) AC = acquisition cost. - AC.

★ ★ ★ ★ ★

534 views • 43 slides
AEM 4160: Strategic Pricing Prof.: Jura Liaukonyte Virgin CeLL CASE: EXCERCISES

AEM 4160: Strategic Pricing Prof.: Jura Liaukonyte Virgin CeLL CASE: EXCERCISES

AEM 4160: Strategic Pricing Prof.: Jura Liaukonyte Virgin CeLL CASE: EXCERCISES. Pricing Structure from the Carrier Perspective. Contracts: Annual churn rate WITH contracts =2% * 12 months = 24% (p.8) Annual churn rate WITHOUT contracts =6% * 12 months = 72% (p.8)

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319 views • 17 slides
AEM 4160: Strategic Pricing Prof.: Jura Liaukonyte Virgin CeLL CASE: EXCERCISES

AEM 4160: Strategic Pricing Prof.: Jura Liaukonyte Virgin CeLL CASE: EXCERCISES

AEM 4160: Strategic Pricing Prof.: Jura Liaukonyte Virgin CeLL CASE: EXCERCISES. Pricing Structure from the Carrier Perspective. Contracts: Annual churn rate WITH contracts =2% * 12 months = 24% (p.8) Annual churn rate WITHOUT contracts =6% * 12 months = 72% (p.8)

★ ★ ★ ★ ★

281 views • 17 slides
AEM 4160: Strategic Pricing Prof.: Jura Liaukonyte Virgin CeLL CASE: EXCERCISES

AEM 4160: Strategic Pricing Prof.: Jura Liaukonyte Virgin CeLL CASE: EXCERCISES

AEM 4160: Strategic Pricing Prof.: Jura Liaukonyte Virgin CeLL CASE: EXCERCISES. Pricing Structure from the Carrier Perspective. Contracts: Annual churn rate WITH contracts =2% * 12 months = 24% (p.8) Annual churn rate WITHOUT contracts =6% * 12 months = 72% (p.8)

★ ★ ★ ★ ★

289 views • 17 slides

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