'Dynamic pricing strategy' presentation slideshows

Dynamic pricing strategy - PowerPoint PPT Presentation

E-Marketing 5/E Judy Strauss and Raymond Frost

E-Marketing 5/E Judy Strauss and Raymond Frost

E-Marketing 5/E Judy Strauss and Raymond Frost. Chapter 11: Price: The Online Value. Chapter 11 Objectives. After reading Chapter 11, you will be able to: Identify the main fixed and dynamic pricing strategies used for selling online.

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302 views • 28 slides
E-Marketing 5/E Judy Strauss and Raymond Frost

E-Marketing 5/E Judy Strauss and Raymond Frost

E-Marketing 5/E Judy Strauss and Raymond Frost. Chapter 11: Price: The Online Value. Chapter 11 Objectives. After reading Chapter 11, you will be able to: Identify the main fixed and dynamic pricing strategies used for selling online.

★ ★ ★ ★ ★

326 views • 28 slides
Competitive Revenue Management: Evaluating Mergers Among Cruise Lines

Competitive Revenue Management: Evaluating Mergers Among Cruise Lines

Competitive Revenue Management: Evaluating Mergers Among Cruise Lines. Luke Froeb & Steven Tschantz Vanderbilt University April 5, 2003 IIOC, Boston "Structural Empirical Models for Merger Analysis". Talk outline. Revenue mgt. and cruise line merger Revenue mgt. for economists

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496 views • 26 slides
Competitive Intelligence

Competitive Intelligence

Competitive Intelligence. Dr. Richard Michon TRSM 1-040 rmichon@ryerson.ca www.ryerson.ca/~rmichon/mkt731. Scope of this Course. Michael Porter Business economics Economic reasoning underneath business strategy. Is this course matching your personal motivations? . Intellectual curiosity

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414 views • 21 slides

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