'Good search experience' presentation slideshows

SXO: Optimizing The Search Results For A Better User Experience

We don't always get the visitors we want.u00a0Search Experience Optimizationu00a0means optimizing the user experience for the users we get, as well as the ones we want! Not only will that align with what Google wants, but a better understanding of all our users will help our business objectives, as well.

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