'High elaboration' presentation slideshows

College Students and Health Messages

College Students and Health Messages. By: Kylee Naccarato, Don Bolerjack, Leann Winter and Keeley Young. Social Judgment Theory. Binge drinking female ad version http://www.youtube.com/watch?v=njX_G2meJUo&NR=1 Binge drinking male ad version http://www.youtube.com/watch?v=uZtwRqRyEN0&NR=1

622 views • 32 slides

Integrated Marketing Communications and Promotion

Integrated Marketing Communications and Promotion. Elements of promotion Advertising strategies Other methods of promotion. Advertising Sales Promotion Sales Coupons Rebates Premiums. Personal selling Public relations Direct marketing. Elements of the Promotion Mix. Introduction

531 views • 27 slides

Alternatives to Multistore Model

378 views • 19 slides