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Higher match rates - PowerPoint PPT Presentation

Matching Contributions

Matching Contributions. Catherine C. Eckel Texas A&M University. Why match?. Potential effect of matching on giving. Increase number of donors A donation is more likely to happen if it is matched. Increase amount of gifts Matching makes people give more, since their gift is more valuable.

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Higher match rates - PowerPoint PPT Presentation

Matching Contributions