Increasing disposable income of consumers particularly in developing countries has been leading to a shift of consumers from low income group to the middle class income group. This has also led to a shift in consumer buying behavior with regard to various consumer products. The consumer electronic devices which are used as a part of daily life are known as consumer appliances. Few examples under the consumer appliance category include irons, hating appliances, microwaves, home laundry appliances, dishwashers, among the others. Of the above mentioned consumer appliances products, dishwashers are expected to witness significant growth of around 5-6% and emerge as a potentially-viable segment during 2015-2020.
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