'Identity fragmentsengines' presentation slideshows

Negotiating multiple identities on the social web

Presentation on the fragmentation of online identities, the inadequacy of the personal branding metaphor and the idea of the multiverse as a new metaphor for thinking about online identity. For a transcript of the keynote, see this blog post: http://academic.stedwards.edu/socialmedia/blog/2011/11/16/negotiating-multiple-identities-on-the-social-web-goffman-fragmentation-and-the-multiverse/

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