8 Outdoor Media Advertising - Global Advertisers
Global Advertisers grew out of MM Mithaiwala, the iconic Indian confectionary superstore in Malad, Mumbai whose quality and service are considered to be the benchmark in the sweetmeats industry. Founded In 1996, Global caught the attention of millions, including clients and the advertising fraternity with its path-breaking outdoor initiative: below-the-railway-platform wall painting. Global was first to exploit its potential, generating huge revenue for the government and demand for the brands that utilized the new advertising medium. Over the years, Mr Sanjeev Gupta, the backbone of the progressive enterprise, has successfully created innovate hoarding sites at strategic locations across Mumbai
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