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What makes us buy some products and not others? Why do we prefer some brands over others?

What makes us buy some products and not others? Why do we prefer some brands over others? Do print ads and TV commercials actually influence our behavior?. MARKETING COMMUNICATION SIDE EFFECTS. Positive side of Advertising. Negative side of Advertising. Feelings of Inadequacy.

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Low class books - PowerPoint PPT Presentation

What makes us buy some products and not others? Why do we prefer some brands over others?