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Pictorial analogy - PowerPoint PPT Presentation

Figure *- The legs are eliminated but their function is still present

Figure *- The legs are eliminated but their function is still present. Table 2: Idea Ratings for the Four Sources Creativity Ratings Mean S.D. Winning Ads 3.26 .49 Magazine Ads 2.88 .55 Routine-Generated Ads 2.89 .48 Laymen-Generated Ads 2.22 .43 Originality Ratings Mean S.D.

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Pictorial analogy - PowerPoint PPT Presentation

Figure *- The legs are eliminated but their function is still present