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Promoting Beer as the Responsible Choice

Promoting Beer as the Responsible Choice . Paul Hegarty Communication & Public Affairs Consultant. Agenda. A Burning Platform Nailing the myths about beer Positioning beer and pubs as part of the solution, not part of the problem. Change in Market Share 1997-2010. Spirits. Cider. Wine.

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Portman group code - PowerPoint PPT Presentation

Promoting Beer as the Responsible Choice