Do Your Product Pages Convert? Consider These Sure-Fore Ways for Effective Ecommerce Optimisation
Managing an ecommerce store is rather demanding. It is easy for e-retailers to overlook a few little things while taking on seemingly countless core aspects of managing and running the store smoothly. However, these little things may take a heavy toll on your conversion rates, bounce rates, website traffic, customer attrition and SEO. Talking about areas often overlooked, how we structure and present our products on web pages is a key consideration in addition to the quality of the products. Product pages are where your potential customers finalise their buying decision. So, the pages better be optimised to convert.
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