'Replacing recall surveys' presentation slideshows

A recall survey is a survey that inquires "recall bias." Our surveys are sent to people are the point of emotion, which is exactly when they make shopping decisions. For example, sometimes restaurants will have survey links at the bottom of receipts and they'll have you recall your experience a couple days later from the restaurant by taking some online survey. We are able to send a survey right when someone enters or leaves a restaurant, so there is no "recall bias."

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