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5 Core Marketing Concepts Lifelong Learning 2007 Presented by Paul Franklin

5 Core Marketing Concepts Lifelong Learning 2007 Presented by Paul Franklin. The Five Core Marketing Concepts. Everything we do is marketing. We want to segment the market. We should market affectively, not just cognitively. We are part of the direct marketing business.

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Staff brainstorm - PowerPoint PPT Presentation

5 Core Marketing Concepts Lifelong Learning 2007 Presented by Paul Franklin