'Successful roadshow event' presentation slideshows

HOW TO PLAN A SUCCESSFUL ROADSHOW EVENT

Roadshows take the brand message on the road and reach customers who are otherwise normally not exposed to newspapers, radios, and television sets. Thereby, roadshow campaigns play a key role in intensifying brand awareness and product knowledge among a larger set of customers. Roadshow campaigns are far better than the recurrent TV and radio advertisements as the roadshow displays mostly cannot go unnoticed. Roadshows get more response from customers as they never serve as an intrusion on their daily activities.

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