Growing Your IT Business Keynote - ASCII Group - Jay McBain - apr 2011
A common misconception is that most Solution Provider businesses fared poorly during the economic downturn. While recent statistics show that 30% of IT businesses ceased operations in the past 24 months, a larger number grew their businesses in double digits, and some even triple.Surviving the downturn for these successful Solution Providers meant revisiting the business plan, seeking support from peer and community groups, expanding relationships with current clients, and, perhaps most importantly, taking the initiative to carve out new market niches. Diversifying your product and service offerings to a wider audience provides a more stable foundation for your business.
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