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Web Based Tools to Enhance Outreach

Web Based Tools to Enhance Outreach. Beth Holtzman & Jessie Schmidt University of Vermont Extension New Farmer Project & Women’s Ag Network April 3, 2014. Today’s Session. Why use web tools? Tool examples Blogs E-Newsletters & l istservs Web Forms Web Integrations

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Web Based Tools to Enhance Outreach

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  1. Web Based Tools to Enhance Outreach Beth Holtzman & Jessie Schmidt University of Vermont Extension New Farmer Project & Women’s Ag Network April 3, 2014

  2. Today’s Session • Why use web tools? • Tool examples • Blogs • E-Newsletters &listservs • Web Forms • Web Integrations • Before you dive in . . . • Closing thoughts & questions

  3. Why use web tools? • Why we use web tools . . . • Keep content fresh & share time sensitive news • Streamline client access to resources • Automate clerical tasks (registration, sign-ups, etc.) • Connect directly with our audience • Learn about our audience

  4. Start with the End in Mind What do you want to accomplish? How will you know if the tools are working for you? What will you measure? Set up & collect metrics from the start: Via Google Analytics or in-tool analytics

  5. Blogs Interactive Static Build engagement Archive

  6. Blogs

  7. Blogs

  8. Blogs

  9. Email Options

  10. Listservs

  11. Electronic Newsletters

  12. Electronic Newsletters

  13. Form Builders • Google Docs • EmailMeForm (emailmeform.com) • Perfectforms (perfectforms.com) • Formsite (formsite.com) • Wufoo (wufoo.com) … and lots of others.

  14. Web Forms

  15. Web Tool Integrations Why Integrate? • Enhancement • Efficiency • Engagement

  16. Integration for Enhancement Jan – March 2014

  17. Efficiency & Branding

  18. Efficiency & Branding

  19. Integration for Engagement

  20. Before you dive in . . . Ask: • What’s the right tool for the task? • For you? For your audience? • Who will have access? Roles? • User names, urls, passwords, etc: • “Small” details that can make a big difference.

  21. Questions? Evaluation & Feedback: https://wagn.wufoo.com/forms/web-tools-form/ Thank you!

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