Getting Started with Sendy Hosting, Installation and Setup

1. How to host Sendy using Sendybay

2. Sendybay provides fully managed and secure Sendy hosting

3. WHAT OUR CUSTOMERS ARE SAYING Issac Bullen Asia Pacific Director, 3whitehats Craig Van Der Westhuizen Managing Director, Peak Timing Laura Maybrooke Acclaimed Dark Fantasy Author SendyBay's Sendy Hosting has been instrumental in helping our clients send great email marketing campaigns at a ridic- ulously affordable price. We have used Sendybay for the last few years. The platform works great, emails are delivered fast and the merge tags are par- ticularly useful. I would recommend Sendy- bay to anyone wishing to look at bulk emails. The staff is extremely helpful; I've always had prompt answers to my questions and I feel they've gone out of their way to help me with some of the issues I had in setting up my account (and to note, this had noth- ing to do with Sendybay as a service but my own site)

4. SENDYBAY FEATURES Bounce, complaint & unsubscribe handling Keep your lists clean effortlessly. Sendy has out-of-the-box bounce, complaints and unsubscribes handling. Your subscriber list is actively pruned for any emails that are not relevant and campaigns are only sent to valid subscribers. Use Amazon's World Class Infra With Sendy, use Amazon's world-class in- frastructure for sending emails. SES helps you improve deliverability and scale as your user base grows.

5. SENDYBAY FEATURES Custom Domains Custom Domain feature increases your brand recognition with your subscribers by using your own domain for trackable links and the web version of the email. Brand recognition lowers complaint rate and in- creases conversion for an email marketing campaign. Third party integrations & Zapier Sendy has a rich developer ecosystem. This lets you integrate with many popular apps like Wordpress & Magento. Sendy also works with Zapier, an automation ser- vice that enables you to integrate Sendy with 1000+ apps in Zapier's app directory!

6. EMAIL BUILDER FOR SENDY Designing newsletters have never been easier. We fully integrated email builder in Sendy, so that you no longer have to copy-paste HTML from another tool. Simply Drag & Drop without focusing on the technical bit. Leverage our pre-built blocks for variety of designs.

7. 241 EMAIL TEMPLATES BUNDLED FOR FREE Sendybay uses Bee's powerful Drag and Drop email builder. It also supports free templates provided by Bee out of the box. You'll find templates for all ocassions!

8. THE KILL SWITCH Sendybay provides exclusive features for your Sendy hosting. Using the kill switch, you can control a scheduled, preparing or a running campaign. Unschedule a campaign Sendybay allows you to unschedule a campaign. This means that if you have accidentally sched- uled a campaign for a wrong date, you can stop it from being sent. Stop a running campaign With Sendybay, you can also stop a campaign that is already being sent. When you hit the kill switch, it instructs the CRON to stop immediately.

9. FAST, SECURE & RELIABLE SENDY HOSTING Sendybay provides high performance servers for your hosting needs. Our on-call engineers are constantly monitoring uptime and making sure things are working smoothly.

10. PRICING Starter $12/mo Lite Pro Enterprise $100/mo $25/mo $37/mo Billed annually or $15 monthly Billed annually or $30 monthly Billed annually or $45 monthly Billed annually or $120 monthly 150K Monthly Emails 1 Million Monthly Emails 3 Million Monthly Emails 10 Million Monthly Emails Unlimited Subscribers Unlimited Subscribers Unlimited Subscribers Unlimited Subscribers Your Own Sendy License Your Own Sendy License Your Own Sendy License Your Own Sendy License $0 Setup Charges $0 Setup Charges $0 Setup Charges $0 Setup Charges No Backups Monthly Backups Weekly Backups Daily Backups No Support SLA Support SLA 48 Hours Support SLA 48 Hours Support SLA 24 Hours Drag & Drop Builder Drag & Drop Builder Drag & Drop Builder Drag & Drop Builder White-label Domain w/ SSL White-label Domain w/ SSL White-label Domain w/ SSL 241 Free Templates 241 Free Templates Dedicated Support Engineer

11. HOW TO SETUP SENDY WITHOUT ANY TECHNICAL SKILLS So you bought Sendy and are excited to send your first campaign? Not so fast. Installing Sendy is not an easy task. It requires understanding the technical bits and setting up the database, cron and the application yourself. The learning curve can be steep. The good news is that the Sendy community is large enough, and you can find all the help you'll need. From service providers which automate everything for you to in-depth setup guides, there are a lot of really helpful resources to get you set up In this article, we'll talk about the different options that you have, which should help you make the right decision for yourself.

12. DIFFERENT WAYS OF SENDY SETUP 1. Install using Sendybay - No technical knowledge required At Sendybay, we provide done-for-you managed Sendy hosting. Our proprietary Sendy control panel takes care of the heavy lifting as soon as you sign up. When you sign up, the following happens A database is created for you Application and CRON entries are put in place An SSL is applied on your custom domain You do not have to do any technical work. Your setup is ready within seconds and you can start configur- ing and using it. In addition to removing the technical setup work, we manage the hosting for you. This covers performance and stability improvements i.e. you don’t have to worry about upgrading servers. We do. automatic upgrades to new Sendy versions providing support for any Sendy related issues you are facing. The team is also working on drag-and-drop email builder support using Bee plugin. This should additional- ly save the effort in copying over HTML from another tool for each campaign. Total installation time: less than 1 minute

13. 2. Hire someone to install Sendy Your next best alternative is to hire someone to install Sendy. There are two options for hiring - Hire Ben You can hire Ben Ho to install Sendy for you. Ben is an indie developer and founder of Sendy. He is very polite and helpful when it comes to offering support. You can expect a quick turn around and rest assured, he will take care of any problems you face with the setup. Ben charges $79 for this service. One drawback that we have heard about Ben’s service is that he does not install SSL certificates, which is not advisable since all the popular browser and email clients demand links to have SSL/HTTPS support. Hire on Fiverr As Maynard suggests on his blog here, hiring someone from Fiverr can also be a good idea. You’ve to make sure to test the service once they’re done with the setup. Total installation time: 7 hours to 3 days

14. 3. Install Sendy yourself Your final alternative is to install it yourself. It can be terrifying or fun, depending on your knack for all-things-tech. If you want to get your hands dirty, we’ve links to curated how-to guides below. Get Started with Sendy Introduction To Installing Sendy And Virtualmin On AWS Setting up your own Bulk Mail Server — using Sendy and AWS‍ Total installation time: 7 hours to 3 days (depending on your technical chops)

15. Conclusion Setting up Sendy and hosting it can be intimidating. There are various ways to go about it. We recommend taking the non-technical route and using us. We'll take care of all the technical details and you can focus on your marketing campaigns. If you aren’t convinced, we suggest you explore various tradeoffs before hiring a freelancer or even before setting Sendy yourself. Some of the key things you’ll need to know Amazon EC2 hosting will be free for the first year but it will cost you $12 per month after that. There will be an additional SES cost which will be $0.0001 per email you send. You might have to upgrade your EC2 server size if your usage increases. Costs will substantially go up from $12 per month to the range of $100-$200 per month. Virtualmin or some other kind of control panel might be important if you choose to have a self-hosted setup. Understanding how those tools work could be one of the task items for you. If you have any questions about Sendy or hosting it, please get in touch. We'd be happy to help you out. Wish you best in your marketing efforts! Regards Sendybay Team