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Some knowledge on search engine optimization...
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Search Engine Optimization(SEO) What is search engine? A search engine is a software program that helps people to find the information they are looking for online using keywords.
Understanding of search engine.. 1.Crawling :- Crawling is a process where search engine collect all information about web pages. 2.Indexing :- Indexing is the process of storing and organizing all the information collected by the crawler. 3.Ranking :- Ranking is the process of finding the order in which web pages appear in SERP.
What is search engine optimization? Search engine optimization means the process of improving your website to increase its visibility in Google, Microsoft Bing, and other search engines whenever people search for..
On page seo.. On page optimization is the process ,where we can taken action in our own website, like optimizing the content,page speed,internal backlinks,urls etc.. Some on page optimization technique are :- Write unique, helpful content Place target keywords strategically Write keyword-rich title tags Write click-worthy meta descriptions Use headings and subheadings to structure your page Optimize URLs Add internal links Add external links Optimize images
Off- page seo :- Off_page optimization is the process, where we can taken action outside our website to increase our ranking in SERP… Some off_page optimization techniques are :- Link Building Content Marketing Local SEO (GMB and Citations) Reviews Events 1. Link Building :- In link building we can link our website pages to another website page..
2.Content marketing :- Content marketing is creating and distributing valuable, relevant content to attract and engage your brand’s target audience. Content marketing can include blog posts, videos, podcasts, infographics, emails, newsletters, magazines, courses, webinars, social media posts, templates, quizzes, and more. 3.Local seo :-Local SEO is a digital marketing strategy that helps you optimize your website to rank better in search results and reach your local audience. By optimizing for your city and address, you help people find your business online and get them to visit it offline. 4.Reviews :-It gives the clear feedback on our business.. 5. Event :-Events can contribute to your off-page SEO strategy. Not only can they engage your audience, but you can benefit from creating a buzz around your business.
Technical seo :- Technical SEO is all about improving a website’s technical aspects to increase its pages’ ranking in the searchengines.