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IH&RA Hotel booking platform. IH&RA Hotel booking platform. Summary : Who are we : Our Group IH&RA Project Objectives Home page project The hotel website and booking engine Operating structure Conclusion & Strategy References. IH&RA Hotel booking platform.
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IH&RA Hotel booking platform Summary: Who are we: Our Group IH&RA Project Objectives Home page project The hotelwebsite and bookingengine Operating structure Conclusion & Strategy References
IH&RA Hotel booking platform 1WHO ARE WE - OUR GROUP Our group : Group of companiesowned by or close partnerwith the LG Finance Group : Minerall Communication : marketing & communication companywith a particular focus on SEO and websitedevelopmentdedicated to the tourism and hospitality industries Johnson & Lewis : financial consulting, fundraising and financing LG Finance : equityinvestments, business consulting
IH&RA Hotel booking platform 2IH&RA PROJECT Initiatedat the 49th annual IH&RA congress held in Katmandu in November 2011 : Develop and operate an international Website and Booking Engine for hotel reservation Designed and created by the hoteliers for the hoteliers Bookings directly with hotels members Low commissions to recover for the finances invested
IH&RA Hotel booking platform 2IH&RA PROJECT Main features Available in English, French, Spanish, Chinese, Arabic languages A loyalty system to get freebies Global membership of national associations (IH&RA), each national association providing its database Hotel apartments will also be included Automatic generation of mini-website for each hotel designed for internet booking
IH&RA Hotel booking platform 3OBJECTIVES One major goal: Increase in revenues and profitability for the wholehospitalityindustry
IH&RA Hotel booking platform 3OBJECTIVES Targets: A special focus on user-friendliness and effectiveness for the all chain : SEO and search engines’ first page appearance for traffic User-friendliness for hotels’ clients and net surfers : quick and easy booking process User-friendliness for members : ease of management and administration Notoriety increased for IH&RA, national associations and hotels
IH&RA Hotel booking platform 3OBJECTIVES Targets: Attractiveness for members: Easier management of capacities and rates Easier administration (eg commissions follow-up, reconciliation and payment) Increased presence on the internet A tool for generating more business
IH&RA Hotel booking platform 3OBJECTIVES Targets: Attractiveness for net surfers: A large, comprehensive and diversified offer User-friendliness Loyalty program Perception of the IH&RA as a label for excellence and quality
Bookingplatform IH&RA Hotel booking platform 4 Home page project
IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE The booking platform relies on a program whose purpose is to treat the whole process of booking all types of accommodation via the Internet. The booking Platform is made of three modules:
IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE SUMMARY It is the administrative interface of the Booking System Members’ details registration Charge the commissions generated Access to a set of tools for activity analysis
IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE Main functions Institutional Management in distributed hotels and / or members Activity report for eachmember Billing / Regularization Analysis Tools
IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE Dedicated and private area for each hotel Platform-Manager allows the manager of a registered hotel to access and update all information related to its business in real time and in full confidentiality (protected area, secure access). Platform-Manager can be set to allow for restricted access to management modules according to profiles
IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE Main functions Customizedhomepagedisplayingprivate information Description of the hotel Rates and staysManagement Specialoffers Management Planning management Activityfollow-up
IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE The intuitive interface for clients’ bookings The search engine Platform-Client offers several options to the Internet user The effectiveness and simplicity of the booking engine lead the Internet user through a 3-click booking process The Platform-Client interface offers other powerful and fundamental features
IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE Main functions Search for accommodation according to variouscriteria Choice of accomodation and securitised payment Quickbook Access to related services when selected (e.g. travels, cars rentals…)
IH&RA Hotel booking platform 6 Operating structure A dedicated structure willbe set up to efficiently manage, run and maintain the platform.
IH&RA Hotel booking platform 7CONCLUSION & STRATEGY
IH&RA Hotel booking platform 7CONCLUSION & STRATEGY Current stage … We advise IH & RA to ensure the long-lasting success of this project by retaining control of its booking engine. We are therefore ready to transfer : the mastering of the expertise required the knowledge of the appropriate technology the ability to maintain and develop the platform. With its experience and advice in tourism and hotel bookings (see references thereafter), our group is committed to successfully implement the methods and concepts presented in this document.
IH&RA Hotel booking platform www.fr.federal-hotel.com 8 REFERENCES www.cote.azur.fr www.federal-hotel-tunisie.com
IH&RA Hotel booking platform 8REFERENCES www.aux-antilles.frwww.cuisine-francaise.com
IH&RA Hotel booking platform Thankyou for your attention