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After integration with the EU, internationalization and benefits

After integration with the EU, internationalization and benefits. Example of software development & distribution. Tiit Vapper. With the support of the European Commission. Software- a Specific Business. Software Development Software Sales Training Support & Maintenance Consultancy.

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After integration with the EU, internationalization and benefits

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  1. After integration with the EU, internationalization and benefits Example of software development & distribution Tiit Vapper With the support of the European Commission

  2. Software- a Specific Business • Software Development • Software Sales • Training • Support & Maintenance • Consultancy • No heavygoods, complicated transport & logistics • Electronictransferis a “service” • Language-specific (localization, int-lization) • Multipleversionstomaintain • Knowledge- based

  3. Countries 160 37 180 181 104 76 29 37

  4. Real Systems: 9 years of exporting: • Founded in 1993 • Proportion of export has been 60-90% of revenues of the last 5 years • Exporting to 15 states, 3 (Latvia, Lithuania, Finland) of them belong to the EU • Most of the customers are public institutions • Export- markets have special segmentation (LE or e-Gov)

  5. Products & Sales Objects • Softwareforcriminalanalysis and investigation • lawenforcement, banks, telecoms, … • Public & Enterprise-level InformationSystems/ Registers • Business Register, prisons, TaxBoard, post, vehicleregistration, etc. • Software • Training • Support & Maintenance • Consultancy

  6. Internationalization • TheStructureofSales • DirectSales (EU) • Subsidiaries (3rd countries) • Partners (& Agents) • Organizationaldevelopmentiseasierforthemembersofthe EU (moreinformation) • Businessdevelopmentiseasierforthemembersofthe EU, duetothehelpinginstitutionsinyour market statesinthe EU and outside

  7. Changes and Barriers After Joining the EU • Ingeneral-thebordersof a countryhavebecomevastlywider-newborders are oftheUnion • Real Systemshasnotnoticedanythingthatcouldbecalled“a barrier” inbusinessforthe 3rd countriesthathasnotexistedbeforejoiningthe EU • Customsformalitieshavedisappearedinsidethe EU; it’slikeinthepastforthe 3rd countries. Taxationisnotlessormorecomplicated. • EU bureaucracyhasreplacedmuchofthelocalone

  8. The Main Benefits (1) • More funding for your (potential) customers (mostly public) • More funding for business support (like “Enterprise Estonia”) • More support structures for business (diplomatic, business, lobbying, etc.) • More initiatives (pan-European, border countries, …)

  9. The Main Benefits (2) • Euro is an essential benefit- the fixed currency rate (1 EUR= 15,6466 EEK ) is like belonging to the Euro fiscal zone • EU does not offer any reputation to a company, it has to gain it’s own. But it gives the chance to make business easier with it while knowing the general EU standards. • The EU border- countries and potential new members try to adopt the EU ways of business

  10. Thank you for your attention! www.realsystems.eu

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