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Exhibition Strategies 2008. An orientation power point to begin the conversation on exhibition thinking and implementation without regard to content. Useful for: Novice students and as an orientation to create some common language for further discussion.
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Exhibition Strategies2008 An orientation power point to begin the conversation on exhibition thinking and implementation without regard to content. Useful for: Novice students and as an orientation to create some common language for further discussion. To be used with discussion of audience needs, learning styles, exhibition techniques. Elaine Heumann Gurian
Exhibitions • Can be about any subject as long as someone is interested in it. • Must be enhanced by three-dimensional material. • The exhibition creator must be passionate. • The material must answer some overt or unexpressed question. Elaine Heumann Gurian
Styles • It is important to know as many design strategies (including interactivity and technology) as possible and then choose the ones that fit best for each application. • Copy from everyone! • Visitors have multiple ways of learning. Therefore always create more than one entry to understanding. • Modulate the levels of activity, noise. Quiet, etc. everything should not be high involvement Elaine Heumann Gurian
Money matters -- • But not as much as you think. • Technology is expensive • Tactility does not have to use technology. • Good design can be used for any kind of material Elaine Heumann Gurian
LONG AGO1890 • Exhibitions used only objects, cases, labels and walking around. What did it feel like? • Notice the aisle size. www.smithsonianlegacies.si.edu/ photos/133.jpg Elaine Heumann Gurian
NOT SO LONG AGO1970 • Any difference? • It is clear that many museums have retained the classic model with only minor modifications. www.museum.vic.gov.au/history/ images/1970.jpg Elaine Heumann Gurian
EXAMPLES OF EXHIBIT TECHNIQUES • A short series of exhibition techniques follows. It is far from exhaustive. Elaine Heumann Gurian
LOTS OF PICTURES -- NO TEXT • Easy to do • Makes a statement • Reinforces idea www.macromedia.com/.../osamu/ images/exhibition.jpg Elaine Heumann Gurian
LOTS OF PICTURES NO TEXT -- MORE • Can be art show • Can be designed • Presents multiple evidence www.arcspace.com/kk_ann/ 4/exhibition.jpg Elaine Heumann Gurian
Few pictures no text • Dramatic • Walls flexible • Focus attention www.randolphdesigns.com/ images/exhib_img2.jpg , Catherine Wagner & IDDA ,1993 Elaine Heumann Gurian
MULTI-MEDIA & TEXT • Uses all types of exhibition strategies • Expensive • Exciting, not restful www.ambs.com.au/images/ content/exhibition.jpg Elaine Heumann Gurian
TRAVELING, HANDS ON, TEXT, OBJECTS • Easily packed • Multiple learning avenues • Place for human interaction www.dpie.com/images/ exhibition.jpg Elaine Heumann Gurian
CASES, OBJECTS, TEXT • Conservation, security considerations • Case and lighting design makes aesthetics • Contemplative, offers close looking • Often repetitive and fatiguing Elaine Heumann Gurian
CASES, OBJECTS, TEXT -- MORE -- AND WHEN THE SUBJECT INTERESTS THE USER, THE INSTALLATION BE ORDINARY. www.cnn.com/.../people/shows/ diana/images/exhibition.jpg Elaine Heumann Gurian
REAL PLACE, TEXT, IMAGES • Authentic • Atmospheric • Interesting • Environment • Sensory • Special l www.undiscoveredscotland.co.uk/ .../images/exhibition.jpg Elaine Heumann Gurian
TRYING WITHOUT RESOURCESMoney matters but not unduly. Greece 1974 • Explain details • Give an example • Exercise to re-enforce learning www.culture.gr/4/42/421/42101/ 421019/00/lm011901.jpg • POIGNANT • ATMOSPHERIC • WHAT DOES IT NEED? CAN WE HELP WITHOUT EXTRA MONEY ? Elaine Heumann Gurian
Atmospheric case II • Organized • Different levels www.phm.gov.au/exhibits/archive/ Powerhouse -- australia Elaine Heumann Gurian
Dress Up – Role Play • Great fun • Superficial? • Creative • Maintenance plantpath.wisc.edu/~glf/newest/ children-museum-garden.jpg www.wowmuseum.com/images/Exhibits/ Safari%20Pirates.jpg Elaine Heumann Gurian
Hands on -- Experiential • Experiential and engaging • Fosters personal learning • Difficult to successfully create • Often facilitates person to person interaction. • Maintenance. www.pova.com/visitors/visguide/ images/pdx05.jpg www.dupagechildrensmuseum.org/ images/group_visits.jpg . Elaine Heumann Gurian
Evocative Stage Set www.boisestate.edu/firstnations/ ifthesewalls2.jpg • “If These Walls Could Talk” • C. Maxx Stevens, Artist, Educator, Arts Administrator • Boise Art Museum, First Peoples Conference 2002 Elaine Heumann Gurian
Teaching, host, tactile • Human interaction • More object protection • Explaination, educational • Administrative, personnel costs www.thechildrensmuseum.org/ volunteer.html Elaine Heumann Gurian
Performance • Reserve space • Site lines • Administrative, performers cost • Engaging, experiential • Group interactive www.cmany.org/images/ IMG_0311.JPG Elaine Heumann Gurian
PARTICIPATORY/ SHARING AUTHORITY • Social Networks • Associated with webs • Tagging and clouds • Talk back boards and audience engagement. • Levels of audience engagement see Simon, Nina , The Participatory Museum, 2010. Elaine Heumann Gurian
LAYERING • The most effective exhibitions have layers of available understanding to cater to different learning needs and expertise. • Possible layers could include: • Orientation and definations. • Tactility and interaction. • “More About” access to additional information and additional study objects. • Technology • Audience participation. Elaine Heumann Gurian