240 likes | 344 Views
Introducing: BABER’S PROTECTION plus. What BABER’S PROTECTION plus does for your store. BABER’S PROTECTION plus offers your customers more. BABER’S PROTECTION plus increases customer retention and satisfaction. BABER’S PROTECTION plus increases store’s bottom line profits.
E N D
WhatBABER’SPROTECTIONplusdoes for your store. . . • BABER’SPROTECTIONplusoffers your customers more. • BABER’SPROTECTIONplusincreases customer retention and satisfaction. • BABER’SPROTECTIONplusincreases store’s bottom line profits.
Main Ingredient To Selling #1 BELIEVE! Even the best salesperson cannot be successful unless they believe in the product they are selling!
A Program Without A Peer • BABER’SPROTECTIONplusIs Sold In Addition To Damage Waiver Fees • The Program Costs $1.99 per week, $7.99 per month – You keep 73% • One Membership covers ALL agreements a customer has with your store • Easy To Sell—Benefits Your Customers Want & Need–-Lowest Price in Industry
BABER’SPROTECTIONplusDoes More Than Normal Product • Doesn’t Cost Anything To Have In Your Store • Doesn’t Depreciate • Doesn’t Need Floor Space or Need To Be Stocked • Don’t Have To Clean, Repair, Refurbish • Don’t Have To Deliver • Don’t Have To Worry About Theft or Having To Pick It Up • Doesn’tAffect Any Other Source Of Income NO OTHER PRODUCT DOES THIS
Signing Up Members • Complete a member- ship agreement for All customers • Have Customer indicate whether they accept or deny coverage • Customer receives one copy & the other is placed in customer’s file.
BABER’SPROTECTIONplusBonus Plus • Free Delivery & Set Up • Free Service & Loaner Program • Free Relocation Service • 90 Days Same as Cash • 40% Early Purchase Option • CASH Referral Program • 2 Weeks FREE for Preferred Customers
Paid-Out Product Service Protection • Protects members for ONE year after they own the rental product. • Covers parts & labor on all items covered by the manufacturer. • Example of covered items: White Goods, Electronics, Furniture, Microwaves, Computers. • Members must maintain membership in Club after payout to receive coverage. • Claims…
Accidental Death & Dismemberment Insurance • $5,000 Protection--Coverage divides by the Number of Persons on the Rental Agreement • Must be ACCIDENTAL Death or Dismemberment • On and off the job protection • The check is sent to the store • Dismemberment Benefits are Outlined In the Back of the Book
Accidental Death & Dismemberment Claims • A Certified Copy (w/raised seal) of The Death Certificate • A Police Report of The Incident. Deaths Caused Through DUI or While Performing an Illegal Act Are Not Covered (A toxicology report may be requested) • If Possible, Newspaper Clippings on The Incident
Why The Discounted Health Benefits Are Important • Your customer’s family health & welfare is a priority • There are few options outside employee coverage • Health Care Costs Spiraling • Customers cannot take advantage of other resources
Discounted Medical Benefits • Dental & Orthodontic NetworkFamily Savings on Dental Care • Nurse Help Line24-Hour Resource for Registered Nurse • Prescription Medication SavingsAllows More Prescriptions To Be Filled • Mail Order Prescription Service Customers Save Even More • Chiropractic CareInitial Consultation at NO Cost • Vision Care & Eye Ware SavingsDiscounts on Exams, Glasses & Surgery
Follow-Up Mailing • Four weeks after members joinBABER'SPROTECTIONplusthey will receive a follow-up mailing • Mailing Will Contain: A Welcome Letter A Permanent Membership Card A Listing of the Five Nearest Providers for Participating Discounted Medical Providers
Discount Benefits • Automotive Discounts • Food & Health Savings • Entertainment Discounts
Baber’s Bonus Plus One Year Extended Service Protection Accidental Death & Dismemberment Savings On Family Dental Care 24-Hour Nurse Helpline Neighborhood Pharmacy Savings Mail Order Pharmacy Savings Chiropractic Care Vision & Eye Wear Savings $500 Grocery Coupon Savings Discount Benefits & Services BABER’SPROTECTIONplus All FOR ONLY 28¢ PER DAY!
Who will be a success withBABER’SPROTECTIONplus? What is Your Goal for BABER'SPROTECTIONplus?
Who are you going to Call? 1-888–322-6705 Claims 8am to 6pm Central Time SuppliesTaMel Sisney Marketing Issues or Any Questions or Problems David Kaye (305) 271-3249
PresentingBABER'SPROTECTIONplus • Present BABER'SPROTECTIONplus to ALL customers • KEEP IT SIMPLE – Quote the price of the BABER'SPROTECTIONplusin with the cost of the product • Don’t get lost in explaining all the benefits. Customers are in your store to rent merchandise--that is your main objective. • Explain the KEY benefits of PROTECTIONPluswhen you give the customer their agreement and benefit book
Overcoming Objections • Every sales process brings up objections • Three most common objections This costs too muchI already have insuranceI can’t use any of those benefits • You must equip yourself with SOLUTIONS to overcome objections
Overcoming The Price Objection • Customers will pay for value -- explain how BABER'SPROTECTIONplus will help them. • Don’t Oversell -- Focus on Two or Three Benefits. • One Membership Covers ALL Agreements • Remember BABER'SPROTECTIONplus is ONLY 28¢ per day!
Overcoming the Insurance Objection • Comparing with Medical Insurance • Comparing with Damage Waiver NEVER ENCOURAGE CUSTOMERS TO CANCEL AN EXISTING POLICY
The Customer Doesn’t See The Value of The Benefits • You know your customers best -- focus on benefits you know fit their specific needs. • Start with the insurance benefits. • With all the benefits in Baber’sPROTECTIONplus -- there is truly something for everyone. • Members can actually pay for the plan by using the benefits.
REMEMBER . . . • Know and BELIEVE in the BABER'SPROTECTIONplus! • Assume the Sale • Keep it simple • One membership covers ALL agreements If you follow these points you WILL be a success!
BELIEVE If you want to be convincing, You better be convinced!