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5 Cost Effective Ways to Market Indie Game Apps

Even if you read hundreds of articles on how to market your game, the fact is that marketing takes time to show results and by the time you would find out about the success or failure of your strategy, it would be too late. Follow these simple and ‘almost’ free ways of marketing and promoting your indie gaming apps. <br>

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5 Cost Effective Ways to Market Indie Game Apps

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  1. This statistic shows a forecast for the number of mobile app downloads from 2009 to 2017. In 2009, worldwide mobile app downloads amounted to approximately 2.52 billion and are expected to reach 268.69 billion in 2017. First it was the launch of iPhone in 2007 and then the birth of Android subsequently, both of these events disrupted the technology space as we know it.

  2. Let’s check out this interesting pie graph that tells us 5 most popular app store categories: It is crystal clear that games are the way to go. Ever since the success of Flappy Bird, most of the developers including indie, small and large scale developers have dreamed of developing a game as cool and simple as Flappy Bird. 

  3. Be creative • Analyze and engage • Boost presence on social media • Get inspired by referral programs • Write blogs and engage with game developer communities 5 Cost Effective Ways to Market Indie Game Apps:

  4. Well, this is tough, but not that tough. Let your imagination run wild—use your laptop, a few basic video editing tools, screenshots of your game and a good music. You will be surprised with what you can do with these things. Let’s be honest, you have nothing to lose here but if you succeed in making a good trailer then who’s to say you cannot achieve what you have always dreamed of? If you create a trailer not longer than 90 seconds and include a very attractive clip from your game, there is nothing like it. Try. Be creative

  5. Know your players. The more you know them, the better you become at development and promoting your app. Try App42 MA, integrating it in your game’s first release, you would be able to track each and every activity of your players, upon segmentation of users based on their behavior you can launch campaigns accordingly and engage them. Analyze and engage

  6. There are many ways to market your product on social media. The benefit with you is that, the product you are going to market is your game. There are millions of gamers across the globe and getting access to their peer group on social media is something you will need to crack. Here is what I suggest you do to conquer your game’s presence on social media—create a page for your game and insert relevant content, especially on Facebook, Twitter and Reddit, these are the three places gamers like to spend time on. Boost presence on social media

  7. Blogging is must. It gives you an open platform to write about your game, highlight the features, include screenshots, provide offers, flaunt testimonials and much more. These posts that you will write will spread awareness in gamers and the download game link you provide will tempt the readers to download your game as soon as they like something that you show. There are other benefits to blogging and posting as well, like, SEO and visibility of your game in other pages plus the social sharing gives you unprecedented access to gamers on various social media. Write blogs and engage with game developer communities

  8. Learn more about how Real-time Actionable Analytics can help you market your game: app42ma.shephertz.com Thousands of Games are being developed everyday.Don't let yours die.

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