CHAPTER TWO THE MAKING OF MULTIMEDIA: AND MULTIMEDIA DEVELOPMENT TEAM

1. CHAPTER TWO THE MAKING OF MULTIMEDIA: AND MULTIMEDIA DEVELOPMENT TEAM CGMB113:MULTIMEDIA TECHNOLOGY EZE MANZURA MOHD MAHIDIN . Adapted from Notes Prepared by: T.J ISKANDAR Revised on Sept 2012

2. 2 Objectives At the end of this chapter, students should be able to: • Describe the four primary stages of a multimedia project • Describe the skills and talents needed for a multimedia project

3. Stages of a Multimedia Project

4. Stages of a Multimedia Project : (1) Planning • Planning involve:- • Developing an idea • Identifying Objectives and Users • Identify Skills and Resources • Estimating Time and Cost • Develop a small prototype or proof of concept

5. Stages of a Multimedia Project : (2) Design and Production • The planned tasks are performed to create a finished product. • Task include storyboarding, designing a detail navigation structure, GUI consideration and HCI consideration. • The product is revised, based on the continuous feedback received from the client by doing an evaluation.

6. Stages of a Multimedia Project : (3) Testing The program is tested to ensure that it: • meets the objectives of the project • works on the proposed delivery platforms • meets the client requirements.

7. Stages of a Multimedia Project : (4) Deliver • The final project is packaged and delivered to the end user.

9. THE MULTIMEDIA PRODUCTION TEAM

10. Objectives At the end of this section, students should be able to: • Understand the multimedia skill set and discuss how it applies to multimedia projects. • Define the skills needed to successfully manage a project team.

11. Multimedia Team A team of skilled individuals is required to create a good multimedia project. Team building refers to activities that help a group and its members function at optimum levels. The diverse range of skills required for a project is called the multimedia skill set.

12. Members of a Multimedia Team A multimedia team consists of the following: • Project manager. • Multimedia designer. • Interface designer. • Writer. • Video specialist • Audio specialist. • Multimedia programmer. • Producer for the Web. • Computer programmers.

13. Roles and Responsibilities in a Multimedia Team

14. Multimedia Project Manager • The project manager is responsible for: • The overall development, implementation, and day-to-day operations of the project. • The design and management of a project. • Understanding the strengths and limitations of hardware and software.

15. Multimedia Project Manager :Cont • Ensuring people skills and organizational skills. • Conveying information between the team and the client.

16. Multimedia Project Manager : Cont… Characteristic of goodproject manager: • Able to coordinate and facilitate the production. • Possess knowledge of the basic principles of multimedia authoring. • Skilled proposal writer. • Good negotiator.

17. Multimedia Project Manager : Cont… Characteristic of good project manager: • Conversant with relevant legal issue • Good communication skill • Budget management skill • Experience in human resource and overall business management

18. Multimedia Designer The designing team consists of: • Graphics designers, illustrators, animators, and image processing specialists who deal with visuals, thereby making the project appealing and aesthetic. • Instructional designers, who make sure that the subject matter is presented clearly for the target audience.

19. Multimedia Designer : Cont… • Interface designers, who devise the navigational pathways and content maps. • Building a user-friendly interface. • Information designers, who structure content, determine user pathways and feedback, and select presentation media.

20. Multimedia Writer • A multimedia writer is responsible for: • Creating characters, actions, point of view, and interactivity. • Writing proposals and test screens. • Scripting voice-overs and actors' narrations.

21. Video Specialist • A video specialist needs to understand: • The delivery of video files on CD, DVD, or the Web. • How to shoot quality video.

22. Video Specialist: Cont… • How to transfer the video footage to a computer. • How to edit the footage down to a final product using digital nonlinear editing system (NLE).

23. Audio Specialist • An audio specialist is responsible for: • Locating and selecting suitable music talent. • Scheduling recording sessions. • Digitizing and editing recorded material into computer files.

24. Multimedia Programmer • Multimedia programmer, also called a software engineer: • Integrates all the multimedia elements into a project, using authoring software. • Writes codes for the display of multimedia elements, and to control various peripheral devices. • Manages timings, transitions, and record keeping.

25. Team Building • Team members must be “team player” • Good communication and interpersonal skill are a must. • Team building refers to activities that help the group and its member function at the best performance.

26. Reference Vaughan Tay, Multimedia: Making It work. 7th Edition. McGraw Hill