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Samsung’s consumer electronics business comprising TVs, refrigerators, and other digital appliances were also facing competition from arch rivals Sony and LG.
Washing machine called ActivWash became extremely popular in India and also went on to become a top seller in Samsung’s home market Korea. This was a local solution that Samsung developed in India and then took to the world.
There were several such innovations that helped Samsung gain market share in multiple categories. • For instance, the S Bike mode and the Ultra Data Saving mode have helped Samsung’s Galaxy J Series smartphones garner a third of the smartphone market.
Even though Samsung’s latest flagships, the Samsung Galaxy S9 and Samsung Galaxy S9+, still retain the look of its predecessor (the S8 models), they have made a few major refinements this year. • The Samsung Galaxy S9 and S9 Plus are phones built to last. They are perfect for office environments and the business industry. With added security, expandable storage space, and desktop compatibility – Samsung has really designed a robust phone for the workplace.
Samsung has launched the world’s first air conditioner and System Air Conditioner with wind-free cooling technology launched in India. • It provides a cooler indoor climate and optimal energy efficiency without the discomfort of direct cold airflow. • It is the world’s first Air Conditioner to pack 8 Pole series and Anti-corrosion Durafin condenser.
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