1 / 9

6 Best YouTube Advertising Tips For Lawyers

Do you know that staggering lots of hours of video are watched daily on YouTube? Are you aware that is the second-largest search engine in the world after Google? In this Presentation here we are presenting some YouTube advertising tips for lawyers.<br>For more info:<br>https://conroycreativecounsel.com/service/online-marketing-for-law-firms/

Download Presentation

6 Best YouTube Advertising Tips For Lawyers

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Email us:info@conroycreativecounsel.com Call us: +1 855 835 5329 6 Best YouTube Advertising Tips For Lawyers

  2. Email us:info@conroycreativecounsel.com Call us: +1 855 835 5329 Email us:info@conroycreativecounsel.com Call us: +1 855 835 5329 MAKING SEO WORK FOR YOUR LAW FIRM • Many attorneys are using videos as part of their best internet marketing for lawyers plans. They are posting clips on their own websites, social channels, and video-sharing networks like YouTube. • Advertising on the platform is, therefore, a natural progression of this strategy. Let’s see how law firms can extract more mileage out of their YouTube advertising campaigns. • Are you aware that is the second-largest search engine in the world after Google? Here, we are presenting some YouTube advertising tips for lawyers. • The goal of SEO—we’re told—is positioning your website to come up on the first page of search results so that people will find you quickly and select your firm over the competition. • If you get this SEO thing right—and invest significantly in a winning strategy created by an law firm SEO expert—you will see a substantial increase in website traffic. • The little secret SEO vendors won’t always tell you? The key to a meaningful and successful SEO strategy isn’t traffic; it’s conversion.

  3. Email us:info@conroycreativecounsel.com Call us: +1 855 835 5329 1. Provide Value To Your Audience • In case you do not want people to skip watching your commercial, then you must provide some value to them. • Begin by stating their pain point and explain how you are the ideal solution for their problem. • You can end the promotional clip with a glimpse of your awards or achievements. This will create a good impression on your potential clients.

  4. Email us:info@conroycreativecounsel.com Call us: +1 855 835 5329 2. Include A Strong Call To Action • You can create the best ad campaign but it will still not drive good results if a strong and relevant call to action is not included. • The CTA pushes them forward on their buying journey and encourages them to take the conversion action. • It will also have a positive impact on your website traffic.

  5. Email us:info@conroycreativecounsel.com Call us: +1 855 835 5329 3. Run Separate Campaigns For In-stream And Discovery Ads • In-stream ads are the promotional clips which you see before, during, or after a video. • You must run separate campaigns based on these two formats. Each type will perform differently and, therefore, you need to plan a different budget and promotional strategy. • Segmentation in this manner will also help in assessing the performance of the campaigns more efficiently.

  6. Email us:info@conroycreativecounsel.com Call us: +1 855 835 5329 4. Use Channel-based Placements To Target Potential Clients • Identify channels on the service that are related to the legal industry. • It will be even better if you can find channels which are related to your practice area. You can include these channels into your placement targeting. • This will help you in reaching out to people who are more likely to convert than other viewers.

  7. Email us:info@conroycreativecounsel.com Call us: +1 855 835 5329 5. Set Up Remarketing To Target Website Visitors • You can convert such visitors by using remarketing. • This means that the people will be shown your ads when they leave your website to visit other interfaces. • Set up such a campaign on YouTube as well so that people are reminded of your firm when they are watching content on the platform.

  8. Email us:info@conroycreativecounsel.com Call us: +1 855 835 5329 6. Include Individual Clips In Your Placement Targeting • Just like channel-based placement targeting, you can choose individual clips to place videos. • Even if you choose a relevant channel not all videos in it, will be suitable for your purpose. • Placing adverts on such content will help you reach out to people who are ripe for conversion.

  9. Contact Us We are always happy to make valuable new contacts. info@conroycreativecounsel.com https://conroycreativecounsel.com Irvine, CA, USA Zip Code: 92618 855.835.5329

More Related