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Keeping new entrepreneurs in mind, this ultimate guide is designed for start-ups that want to generate more sales and fulfil their eCommerce dreams in coming years!
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Checklist for New Entrepreneurs: Get Your First E-CommerceSale Right
First Ecommerce Sale For an entrepreneur, the feeling of hitting a first sale is beyond expression. After all it’s a motivation for them to reach their next milestone in the e-commerce world. But how is it all done? You have got a product. You took the picture. Wrote the product description. And listed it on your e-commerce website for the world to see. What after that?
Converting a visitor into a buyer The audience’s role starts from where yours end. You see customers are landing on your website, viewing your product but generating traffic to your website is not your sole aim here. Converting a visitor into a buyer is your objective.
The best part of selling through an e-commerce store is- you have a chance to sell your products to wider audiences but how you do it, is what matters the most. Keeping new entrepreneurs in mind, this ultimate guide is designed for start-ups that want to generate more sales and fulfil their e-commerce dreams in coming years.
Publish A Blog Start writing blogs on your website about your products and services in a way that entice customers to buy. This is one of the simplest yet effective ways to aware customers about your brand. Not only does running an active informative and educational blog help boost your rank, but it also keeps your audience updated about the latest industry trends.
Build A Relationship Through E-mail Marketing E-mail is one of the best ways to stay in touch with customers. But if you are new to the industry, it is obvious that you don’t have an active list of e-mail subscribers. An active and updated list helps you generate more sales. Moreover, a well-researched study states that- “email marketing is among those tactics that drives highest customer retention as well as acquisition than search results, paid advertising and others.”
Team Up With Bloggers/ Influencers Influencer marketing has become one of the latest trends in the past few years for helping marketers to drive brand awareness and spike sales. It is possible that your audience doesn’t know about your brand yet but it’s possible that they are following some influencers on social media.
Run A Contest For Giveaways If you are a newcomer in the market, it is natural for people to feel uncertain about your products. No one would want to pay a price for a brand they hardly know about, especially when there are so many other brands they have already purchased from or count on.
When it comes to start-ups, running a social media contest can go a long to build awareness and curiosity around your brand. Encourage audience to take part in it by promising them to be offered giveaways of your brand products (and who doesn’t love freebies). This way, people would not hesitate to give your brand a chance. Most importantly, once they get familiar with your brand, they are more likely to buy a product soon.
Create A Social Media Profile Probably, you have already created your social media profile on all those platforms where you can get maximum benefit in terms of brand awareness and customers acquisition. However, if you have not paid much attention to social media yet, you are losing out on many of your potential customers. Social media platforms like Facebook, LinkedIn, YouTube, Twitter, Instagram etc. help you to reach out to wider audiences in shorter time.
Be Patient Don’t expect your business to become a huge success in the first few weeks. Be patient if your website doesn’t generate much sales initially. Take some time to evolve by learning new tactics and stay dedicated to your marketing efforts and goals.
