INROADS - Procter & Gamble Consumer & Market Knowledge (CMK) Internship Overview

1. INROADS - Procter & GambleConsumer & Market Knowledge (CMK)Internship Overview

2. CMK Overview Agenda • Welcome • INROADS – P&G Consumer & Market Knowledge (CMK) • Company and Internship Profile • P&G Spotlight • Application Process/Next Steps • Q&A

3. Procter & Gamble Profile World’s largest consumer products company • Beauty and Grooming (Gillette, CoverGirl, Pantene) • Health and Well-Being (Always, Crest/Oral B) • Household Care (Tide, Mr. Clean, Febreze) Headquartered in Cincinnati, OH • Fortune 500 Multinational Corporation • 129,000 employees • $86.2 billion in sales

4. Consumer & Market Knowledge(CMK) • Driving Strategy through Consumer Expertise • CMK Managers are critical leaders on multi-functional business teams; they are on the forefront of market trends and champion the voice of the customer • The core work is the integration of consumer, shopper, and market understanding to catalyze business growth at the corporate, business unit, category, brand and initiative levels • From global strategy to local market execution, CMK Managers shape the direction of P&G businesses by 1) driving robust strategy and portfolio choices 2) growing leadership brands 3) driving successful initiatives 4) maximizing ROI

5. CMK Internship Overview • 10-12 week summer internship • Aligns with Required INROADS Leadership Development Commitments • Must be open to relocate to Cincinnati, OH • P&G pays for travel to move; Pays a percentage of housing costs • Typical CMK internship projects • Intern learns to drive strategy through customer expertise • Analyze extensive data to uncover new insights on a consumer segment and present key findings on consumer unmet needs • Design qualitative research to determine how to create superior value and benchmark • Develop actionable recommendations

6. CMK Intern Profile Major • All majors considered Class Year/GPA • Current junior status • 3.0 GPA minimum Additional Requirements • Willingness to relocate to Cincinnati, OH

7. CMK Intern Profile Required CMK Skills • Leadership • Analytical thinker and problem solver • Agility in managing multiple projects and prioritizing • Ability to work with diverse groups • Excellent verbal and written communication skills • Creativity and innovation • Demonstrate evidence of P&G “Success Drivers”

8. P & G Success Drivers Core competencies that define how P&G team members succeed in today's business environment. Power of People Power of Minds Power of Agility Also how performance is measured at P & G

9. Success Drivers Defined The Power of P&G Minds This is about your attitude to display an infinite curiosity, be eager to create with a healthy disregard for conventional thinking, to discover the world around you and your profession and form your idea of all this to then move your business forward. In the P & G interview demonstrate: A willingness to "think outside the box" using past experiences

10. Success Drivers Defined The Power of P&G People Procter & Gamble wants to establish a working environment where everybody feels free to contribute at their own best. In the P & G interview demonstrate: That you listen to other people's opinions and are prepared to keep an open mind to new ideas

11. Success Drivers Defined The Power of P&G Agility Procter & Gamble is looking for potential employees who can jump from issue to issue quickly and decisively. In the P & G interview demonstrate: That you can rigorously deal with change and make effective decisions in the process

12. Success Drivers Defined PVP- Purpose, Values and Principles Procter & Gamble values integrity and honesty in their employees. They look for employees who “do what they say, and say what they mean”. In the P & G interview demonstrate: That you have built a reputation of trust in your relationships

13. Spotlight Welcome!!! Ms. Barb Thomas P&G, NA Talent Supply CMK Recruiting

14. Application Process Step 1: Application Step 2: Online Assessment Step 3: Initial Interview Step 4: Final Interview

15. Application Process: Application Step 1: Application • Complete application at www.experiencepg.com • Remember to select “INROADS” as your referral source and indicate Cincinnati, OH as one of your preferred locations. • When you complete the application, you will receive a confirmation email and details regarding the next step. • If you successfully pass the application process, you will be asked to complete the online assessment.

16. Application Process: Assessment Step 2: Online Assessment • TAKE YOUR TIME; TAKE THE ASSESSMENTS SERIOUSLY!!!!!!!!!!!!!! • Online assessment measures skills and accomplishments that generally do not emerge from interviews. • Assessments help determine if it is equally beneficial for the candidate to continue through the hiring process. Recommended Preparation for the Assessment: • P&G Sample Reasoning Test (available on P&G website) • Sample GMAT type questions under timed conditions

17. Application Process: Assessment The online assessment is composed of two parts: • Success Drivers Assessment: Assesses your background, experiences, interests, and work-related attitudes and measures your compatibility against P&G competencies for defining successful job performance. • Reasoning Screen: The reasoning screen measures your cognitive ability. This is important because the nature of the work is complex and continually changing.

18. Application Process: Assessment Success Drivers Assessment: • A series of short questions that ask you to respond to a particular situation or problem in the workplace. • Some questions ask you to evaluate your academic standing and leadership qualities. • Take as much time as you need to complete ( most applicants take 20-30 minutes to complete) • You will have 24/7 access to take the assessment.

19. Application Process: Assessment Reasoning Screen: • 15 questions that test your figural reasoning ability • Test is strictly timed – you are allowed 2 minutes & 30 seconds to answer each question • Take this test in an environment free of distractions. The screen will take approximately 30 minutes • You will have 24/7 access to take the reasoning screen If regretted, you may re-apply after 12 months

20. Application Process: Initial Interview Step 3: Initial Interview • Behavior-Based Interviewing – Use the C.A.R. Technique • Context, Action, Results • Focuses on how you have ACTIVELY applied skills • Recall in detail what you did, thought, and felt in key situations • Opportunity to learn more about P&G

21. Application Process: Initial Interview Step 3: Use the C.A.R. Technique • Context When asked for an example of a certain experience in the past, start your answer by stating the context of the situation or task you recall. Then give the interviewer a concise description of the situation encountered and state the action that appeared necessary. • Action Go on to explain what you actually did to deal with the situation. At this stage, it is important to be specific and detailed, so describe the precise steps or strategies you applied to resolve the issue. • Results Lastly, explain the impact of your action and the final outcome achieved. This is the best time to emphasize the positive benefits of your action to the person or organization concerned.

22. Application Process: Final Interview Step 4: Final Interview • Additional behavioral based interviews • Ensures that you have the necessary skills to succeed at P & G • Opportunity to ask questions • Provides optimal exposure to P&G culture, values, and opportunities

23. Application Process: Final Interview Step 4: Final Interview Paper and Pencil Reasoning Test • Test measures your reasoning skills using numerical, logic-based & figure reasoning type questions. • 65 minutes , 40 multiple-choice questions. • Three sections: (1) Numerical Reasoning, (2) Logic-based Reasoning, (3) Figural Reasoning questions. • Calculator and extra paper are provided.

24. CMK Application Next Steps

25. Thank you for your attention!Questions?INROADS Contact:Cassandra SandersRegional Directorcsanders@ INROADS.org216-623-1010 Ext. 123Application Help:http://pg.sitebase.net/global/apphelp_english/display.cgi?Apphelp_email=careers.im%40pg.com&Apphelp_id=GlobalHiring Process Brochure:http://www.pg.com/en_US/downloads/careers/PGHiringProcess.pdf