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9:00 Welcome 9:15 That’s Me Icebreaker 9:30 Food Hubs and the Business Planning Process (Kathy)

THIS MORNING. 9:00 Welcome 9:15 That’s Me Icebreaker 9:30 Food Hubs and the Business Planning Process (Kathy) 10:00 The Wisconsin Food Hub Collaborative (Sarah) 10:30 Break, Team Debrief 11:15 Q&A 11:55 Closing. Kathy Nyquist Principal New Venture Advisors LLC

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9:00 Welcome 9:15 That’s Me Icebreaker 9:30 Food Hubs and the Business Planning Process (Kathy)

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  1. THIS MORNING • 9:00 Welcome • 9:15 That’s Me Icebreaker • 9:30 Food Hubs and the Business Planning Process (Kathy) • 10:00 The Wisconsin Food Hub Collaborative (Sarah) • 10:30 Break, Team Debrief • 11:15 Q&A • 11:55 Closing

  2. Kathy Nyquist Principal New Venture Advisors LLC (773) 245-3570 Chicago, IL

  3. “A regional food hub is a business or organization that actively manages the aggregation, distribution, and marketing of source-identified food products primarily from local and regional producers to strengthen their ability to satisfy wholesale, retail,and institutional demand.” – USDA

  4. Post-Harvest Retail Sales Outlets Production Distribution • GROCERY • Stores • Home Delivery Growers and Producers Importers • MERCHANT WHOLESALERS • Specialty Produce • Broad Line • Specialty Produce • FOODSERVICE • Contract Catering • Restaurants Grower -Shippers Aggregators Self-Distributing Retailers • DIRECT • Farmers Markets • Farm Stands • CSAs Processors Brokers, Agents, Auctions, Exchanges Exchanges

  5. Case Histories 5 Food Hubs

  6. SOUTHERN WISCONSIN FOOD HUB Feasibility Study

  7. Stage Gate Process Starting a Business

  8. 0 Community Organization Food Policy Council Local Food Coalition Community Organization

  9. 1 Opportunity Identification Environmental Assessment

  10. 2 Feasibility Assessment Shape Concept Test Viability Environmental Assessment

  11. 3 Business Planning Strategic Plans Pro Forma Environmental Assessment Shape Concept Test Viability

  12. 4 Fundraising Financing Plan Investor Pitch Strategic Plans Pro Forma Environmental Assessment Shape Concept Test Viability

  13. 5 Launch Phased Development Lean Startup Strategic Plans Pro Forma Environmental Assessment Shape Concept Test Viability Financing Plan Investor Pitch

  14. 6 Stabilize and Grow Finance, Marketing, Operations Growth Strategy Strategic Plans Pro Forma Environmental Assessment Shape Concept Test Viability Financing Plan Investor Pitch Phased Development Lean Startup

  15. Municipal/Community Organization Entrepreneur/Operator Strategic Plans Pro Forma Environmental Assessment Shape Concept Test Viability Financing Plan Investor Pitch Phased Development Lean Startup Finance Marketing Operations

  16. Strategic Plans Pro Forma Environmental Assessment Shape Concept Test Viability Financing Plan Investor Pitch Phased Development Lean Startup Finance Marketing Operations Operator Market Assessment Enterprise Structure A Go Infrastructure Assessment Analytical Model Recommendations Enterprise Structure B Production Assessment No-Go or Not-Yet Community and Stakeholder Engagement

  17. Resources newventureadvisors.net

  18. SOUTHERN WISCONSIN FOOD HUB Feasibility Study

  19. Kathy Nyquist Principal New Venture Advisors LLC (773) 245-3570 Chicago, IL knyquist@newventureadvisors.net Thank you!

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