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What was the last text message you received? It could be your insurance company reminding you that your premium payment is due, or it can also be a notification about the weekend discounts provided by your favorite ecommerce retail brand. No matter whatever the message was, there is a good chance that you opened it promptly, read it in its entirety and even took the appropriate action right away.
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SMS: An effective tool for prompting action • What was the last text message you received? It could be your insurance company reminding you that your premium payment is due, or it can also be a notification about the weekend discounts provided by your favorite ecommerce retail brand. No matter whatever the message was, there is a good chance that you opened it promptly, read it in its entirety and even took the appropriate action right away. • Text Messaging Service is way more effective in prompting action than many other communication channels. As there are compliance regulations in place to protect against unsolicited text message marketing, if you receive a text message from a brand; it is likely to be because you have opted to hear from the sender. SMS is known to have 98% open rate and 90% of messages are opened within 90 seconds. Moreover, text messages have around 8x the response rate of email.
SMS for abandoned cart recovery • Ecommerce cart abandonment is among the prime issues faced by online sellers today. Sending personalized text message to the customers, prompting them to revisit their shopping cart and complete a transaction can help reduce this problem. These text messages are concise, personalized and often incentivized, with a clear call to action. Ecommerce sellers can avail the assistance of a good SMS Service Provider Company in Mumbai to be able to send such messages to their shoppers. By tapping on the link provided in the text, the shoppers can instantly revisit their cart and complete their action. Many ecommerce sites also provide an incentive of a discount or free shipping with the message if the action gets taken within a certain timeframe, which further encourages the shoppers to complete their transaction.
SMS for appointment reminders A good number of businesses average 10-15% no-shows. But this can go as high as 80% for certain industries, including healthcare. No-shows may even translate to a hit on profits for some businesses. Using SMS Solutions for Health Industry and more can help increase attendance rates for upcoming appointments. Text message reminder automation saves time, ensures client satisfaction and leads to better bottom lines.
As an appointment is booked and gets logged into the booking system or online calendar of an organization, an automated SMS is sent to the client/ customer at a pre-set time before the appointment. This message reminds them of the appointment, and may include the options to cancel, reschedule or confirm. As cancellation is fairly simple through SMS, most people opt for it rather than making a phone call. Even though cancellation is not ideal, it does allow organizations to back-fill the newly available slot to avoid any loss.
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