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prototyping . . .

prototyping . . . is the iterative generation of artifacts intended to answer questions that get you closer to your final solution is creating a concrete embodiment of a concept which become a way to test your hypotheses is building to think. prototype: what?. product. service/ experience.

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prototyping . . .

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  1. prototyping . . . is the iterative generation of artifacts intended to answer questions that get you closer to your final solution is creating a concrete embodiment of a concept which become a way to test your hypotheses is building to think

  2. prototype: what? product service/ experience space story works like looks like interacts like

  3. prototype: why? • to gain empathy • to explore • to test • to inspire • understand the design space • build to think • test and refine solutions • inspire with your prototype

  4. prototype: fail early and often (risk vs. iteration curve) (cost of failure vs. project time)

  5. prototype: identify a variable

  6. prototype: scale resolution “Like this?” “Mm, yes like that.” Developed for Gyrus ACMI, ENT Division

  7. prototype: create experiences

  8. prototype: let go Embrace v 0.0 Embrace v 1.0

  9. prototype: how? prototype resolution should match the progress of your development identify the variable you want to explore create experiences let go of your prototypes

  10. prototype now 1. no-res prototyping 2. lo-res prototyping Picture of set that Liz is building? enact need and solution concept using space and design materials or use the props to create a scene

  11. prototype now In 20 minutes, you’ll have prototypes to test with users.

  12. beta testing focus groups client dinners testwith users pre-release usability centers web analytics surveys

  13. your testing mindset use your prototypes as a probe to continue to gain empathy for your users

  14. testing not selling

  15. your users are the experts Change to reflect users once they are decided

  16. test: how? assignteam roles host/hostess active observers

  17. test: how? let the user experience the prototype: set the scenesurrounding your prototype give a short explanationto set context act like a guide (not a lead)

  18. test: how? observe the experience: capture what worked, and what didn’t work see how users use and mis-useyour prototype listenmore than you talk to give users a chance to interpret

  19. test: how? engagethe user: iterateon the fly to communicate learnings ask specific, open-endedquestions remember: the user is the expert

  20. what new information do you have about how your solutionaddresses that need? what new information do you have about needs? what we feel the user is feeling > < what we see & hear

  21. test now • 05 min prepare for your users • - assign team roles • - set up your space • run through a practice round • 15 minuser testing

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