Is It True That Digital Marketing Jobs Pay More

1. Is It True That Digital Marketing Jobs Pay More? Data SaysYes! There is a buzz in the market that digital marketing jobs get’s you higher salary. How true is this hype? You may feel that this hype around digital marketing is a short lived one. Well instead of debating any further on this topic, let us check out some of the facts and figures. In this article we have assorted couple of facts to present the truth in front of you. Why should you opt for digital marketing? There has been a holistic change in the forte of digital marketing in last 5 years. Millions have started using internet, including around 400 million only in India. It is forecasted that India will achieve a penetration of 80% in the next 10 – 15 years. This would make the digital marketing sphere 3 times the size it is today. The consumer behavior and business strategy has changed. Internet is now no more a luxury rather it’s a utility. Hence the demand and prospect of digital marketing is huge.

2. Is there a need for a change in Brand Marketing Strategy? Today’s generation do not function in the same way they used to do before. They tune into YouTube and rarely watch TV. They prefer reading blogs, not newspapers. Companies need to promote their brand where you can seek attention of consumers. In this decade, it’s online. Start ups heavily base their marketing strategy around digital marketing. Hence it’s high time that traditional marketing companies to switch to the digital mode. Demand & Supply gap for Digital Marketing Talent It is said that the digital marketing market is growing at a pace of 40% each year. There is a huge demand of digital marketers with

3. efficient skillsbut the supply doesn’t meet the demand. There is a dearth of finding good talent in the industry. This is where you can capitalize. Different Roles in Digital Marketing Companies now value their digital marketing talent to a great extent. They are willing to pay a candidate between 5 – 10 lacs per annum with just 2 -3 years of experience. Mid size and small companies generally work with one or two digital marketers, where as large companies have their digital marketing team. Let me share the top roles in digital marketing today: Digital Marketing Manager Social Media Marketing Manager SEO Expert CRO Expert Content Marketer Email Marketer

4. Copywriter Paid Ads Expert (Facebook & Google Ads) Analytics Expert Average Salary of a Digital Marketing Executive Salary varies with experience and profile of a company. However it can be said with assertion that digital marketing jobs pay more than its contemporaries. As per PayScale a genuine source of salary day claims that a executive with just a couple of years in experience can rake about 7.2 lacs per annum in salary in Bangalore. Hence digital marketing is the call of the hour. Are you ready for it? I hope you are ready. So, don’t waste your valuable time. Start learning digital marketing from today. For more information about digital marketing course, call a renowned digital marketing institute in Kolkata, contact us at the below link.