Understanding Social Enterprise: Theory and Practice

1. Understanding Social Enterprise: Theory and Practice Presenting an outline for a new textbook in the field of Social Enterprise Authors: Rory Ridley-Duff, Sheffield Hallam University Mike Bull, Manchester Metropolitan University Pam Seanor, Huddersfield University Foreword: Jon Griffith, University of East London Correspondence: r.ridley-duff@shu.ac.uk

2. Presentation Outline • The Purpose of the Book • Approach, Audience and Academic Focus • Book Structure • Part 1 – Theoretical Perspectives on Social Enterprise • Part 2 – The Practice of Social Enterprise • Developing Subject Knowledge • Can you help? • Identifying Cases and Resources

3. The Purpose of The Book • Social Enterprise, Charity and Voluntary Sector Studies (Primary) • "...clear evidence of demand for a theoretically grounded examination of the social enterprise phenomenon in the UK..." • "[In the short term]...to satisfy the needs of a module level textbook (i.e. a core or key text on elective modules)...." • "[In the long term]... to become a key text supporting compulsory elements of courses in management, enterprise and business...“ • Sociology, Politics and Business Studies (Secondary) • "...because of its philosophical grounding and sociological perspective on business, the book will serve as a useful text for courses that examine the role of business in society..."

4. The Purpose of The Book • Reader / Student Focus • ‘Private sector’ practitioners / students wondering what social enterprise is, and whether it is a threat / opportunity. • Voluntary / community sector practitioners / students concerned about the implications of engaging or resisting social enterprise. • Public sector practitioners / students being asked to develop, support or commission work from social enterprises. • Anyone self-defining as a social entrepreneur seeking a reflexive understanding of their approach to organisation development. • Academic Focus • Lecturers developing modules at Level 5 and above (Year 2 UG). • Primary target is Levels 6 and 7 (Final Year Electives / Masters Courses). • Introduction for researchers (preparation for engaging scholarly journals).

5. Approach and Structure • 12 Topics • Each chapter reviews existing literature (research informed debate wherever possible) • Grounded in broader philosophical, theoretical and policy debates about business, management and the Third Sector. • Where appropriate, compares / contrasts with private and voluntary sector research. • Complimentary Lecture / Seminar Materials • Lecture slides will be available at a companion web-site • Module and seminar outlines, plus case study materials • Materials can be adapted to suit local requirements and CPD events. • Includes a directory of resources available to the sector.

6. Approach and Structure • Part 1 –Theoretical Perspectives on Social Enterprise • Third Sector • New Public Management • Defining Social Enterprise • Social Capital • International Perspectives • Part 2 – The Practice of Social Enterprise • Management Debates • Identities and Legalities • Strategic Management (Planning) • Governance and Human Resources • Leadership and Social Entrepreneurship • Social Investment • Measuring Impacts and Outcomes

7. Developing Subject Knowledge • Paucity of Research on Some Topics • Research on marketing practices and outcomes that are specific to social enterprise? • Research on the effectiveness of business planning in social enterprises? • - The impacts of different business planning methods (if any) and how the presence or absence of formal business planning affects organisation development and staff commitment. • Can you help? • Identify journal articles, forthcoming dissertations and / or PhDs (DBAs) that can inform the above subject areas? • Can you identify web-based resources that will help practitioners?

8. Case Studies • Opportunity to Showcase Existing Research • Looking for case studies to illustrate the management debates: • Priority given to academic studies. • Not seeking marketing materials, or materials used to advocate the sector (but we would consider interviewing to obtain primary sources that can be reproduced in the book). • What to Submit • Send web-links or PDF format articles / conference papers to: r.ridley-duff@shu.ac.uk. • We can use ‘works in progress’ if they will be completed and published before 31st July 2009 (includes conference papers). • We will need your written permission to reproduce materials in English language editions worldwide (full reference and credit to all authors will be included whenever cited or used in the book).