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Making money on Social Media? Is it possible? Although indirect money automatically lures in as it pulls traffic. Explore more about social media ads>>
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Making money on Social Media? Is it possible? Although indirect money automatically lures in as it pulls traffic. Also, advertisements from Adsense or business motion take full advantage of the boom on Social Media. But the question is does it help?
What actually works? A combined effort of the social brand, work strategy and content are creating magic. One needs to take very much care of what is being sold, promoted and written on this media.
Isn’t that cool? Know why? As not getting paid for posts on social channels! The social sites used for blogging and over which content is being created have employed their users for free. The paid ads on Social Media which are selling products are using our content to do this. Do we endorse them? Guess...no!
Truly speaking, it’s not our platform! Agreed that we use this platform for free! But we don’t have an idea of how much profit we are giving to them. A handful of Silicon Valley companies earn billion dollars through our Social Media activities. But an everyday user will not make money.
The social sites generally argue about their running costs. Also, they give valuable insights to pull huge traffic that make them earn a profit. Some people, however, do earn through Social Media. But for that one needs to produce truly valuable content. Especially to online advertisers!
This is just like when a song is played on the radio. The artist, producer or the record company are going to get paid as a royalty payment. Music is used by radio stations for programming and hence paid-off.
Social media is a little different. It’s not music but the content that creates a friendly environment. It entertains visitors and keeps them informed. Also, generates income for site owners. Just stop and think! What will site owners do if users stop creating?
Content creators deserve an accolade. They need to be rewarded. This is not the work anyone can do! This is the same way as royalties are being paid for. The idea has evoked by the companies earning billions of dollars through content.
But the good news is ‘Content creators have started getting paid’. The power of a content creator lies in engaging influencers and customers, managing performance and driving investment returns. To get paid on Social Media they need to have these skills.
And what they want from these platforms is not a secret anymore! They want brand sponsorships, fully owned and controlled brands and profit sharing of 80% ad revenue against their work. Slowly a flourished marketplace will get created facilitating a direct transaction between people and brands.