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Mangosteen. Main ingredient of ZenThonic: Garcinia Mangostana = Mangosteen Main ingredient of Mangosteen: xanthone – strong antioxidant Xanthone = Comes from South-East Asia Other ingredients: apple, pear, grape fruit, blueberry, raspberry, strawberry, cranberry, cherry juice.
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Mangosteen • Main ingredient of ZenThonic: Garcinia Mangostana = Mangosteen • Main ingredient of Mangosteen: xanthone – strong antioxidant • Xanthone = • Comes from South-East Asia • Other ingredients: apple, pear, grape fruit, blueberry, raspberry, strawberry, cranberry, cherry juice
ZenThonic – The taste of sunshine • Strategic product, fits in the „liquid” line of CVI (ZenThonic, Noni Liquid, Ocean 21) • Elite category • High importance
Ingredients ZenThonic 946 ml Garcinia Mangostana Juice Concentrate * Red Grape Juice Concentrate * Strawberry JuiceConcentrate * Cranberry Juice Concentrate * Raspberry Juice Concentrate * Cherry Juice Concentrate * Apple Juice Concentrate * Pear Juice Concentrate * Pear Puree * Blueberry Juice Concentrate * Directions: 2-6 table spoons per day
Main benefits ZenThonic. The taste of sunshine. The energy of sun. The harmony of the body.
Why ZenThonic? • ZenThonic has a measurable effect on the body. Mangosteen is the only fruit with xantones, the highest ORAC value. • Protects against harmful environmental factors. Helps the self-healing and self-regulatory sytem of the body. • Unique in containing solar energy in the exact amount that the body needs.
Who is it for? • ZenThonic is recommended for open-minded people who like to experience new things • For people who’d like to enjoy the benefits of sun all year round • For people above 30 of age • For people who’d like to maintain their health, lose weight, slow their aging process • For people who’d like to have a faster recovery after a sickness or disease
Label design • The colors of the label represent the colors of the Mangosteen fruit. The brownish color is the hard outer part of the fruit, the lighter, almost white color is the actual mangosteen fruit color. • Those circles that have little "legs" are the stylized cross-section view of the fruit. When you cut the fruit in half it sort of looks like that. If you look at the circles from a different view they look like the sun. Because the fruit itself resembles to the sun and it gathers all the benefits of the sun that's why ZenThonic is called: The taste of sunshine. • The reason some of these circles are above each other is to create movement. When you look at the label from right to left very quickly it would look like as if these circles were moving. This movement represents the freshness and liveliness of the fruit and the mangosteen essence.
Promotion • ZenThonic packaging: shrink wrap +
Promotion cont’d • 150% BP, CP in the first 2 months of promotion • Gifts – 1519 pcs Global prizes - 800 neck straps - 400 T-Shirts - 300 CV products (20 USD gross) Lucky drawing January 28, 2006: - 10 CVI summer camp trips Note: 2006 summer camp: Zen theme - 1 Thailand trip Local prize: 1 wellness weekend (in each country)
Thailand • Grand prize • Drawn electronically on Jan. 28, 2006 • More purchase = More chance to win • 14-21 March, 2006 • 8/7 nights half pension, 2 trips included, travel expenses included