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Design & Public Good. Designers can work for PG Designers obligated to work for PG 3. Use Prescriptive Design Scenarios. Design for Socially Responsible Behavior. Designers facilitate individual concerns, b y aligning them with c ollective c oncerns,
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Design & Public Good • Designers can work for PG • Designers obligated to work for PG 3. Use Prescriptive Design Scenarios
Design for Socially Responsible Behavior Designers facilitate individual concerns, by aligning them with collective concerns, & act based on the larger Public Good • Intervention methods: User determines the category by their interaction 1. Coerce 2. Persuade 3. Seduce 4. Decisive Strategies Based on Individual Concerns pp 13-17
Human-Centered Strategies 1. Create a perceivable barrier for undesired behavior (pain)
Human-Centered Strategies 2. Make unacceptable user behavior overt (shame)
Human-Centered Strategies 3. Make the behavior a necessary activity to perform to make use of the product function
Human-Centered Strategies 4. Provide the user with arguments for specific behavior
Human-Centered Strategies 5. Suggest actions
Human-Centered Strategies 6. Trigger different motivations for the same behavior
Human-Centered Strategies 7. Elicit emotions to trigger action tendencies
Human-Centered Strategies 8. Activate physiological processes to induce behavior
Human-Centered Strategies 9. Trigger human tendencies for automatic behavioral responses
Human-Centered Strategies 10. Create optimal conditions for specific behavior
Human-Centered Strategies 11. Make desired behavior the only possible behavior to perform