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1. Local SEO to gain prominence You must have your local pages with Bing, Yahoo, and Google. These pages will include the address and name of your business with other relevant details. Make sure to have specific keywords for your location and tailor content according to the location of your target audiences. 2. The trend of mobile apps will increase The use of mobile for web search and mobile apps will continue to increase. Feature prominently your brand in the app name and make sure also that you have proper links to apps for a better search rankings. 3. Content combination will get better and bigger People are looking now for sources that offer all relevant detail for a specific topic or subject at one place. Therefore, ensure that you gather and actualize content from high-authority, various sources and show it at one place for your users to see. This will build your authority.
4. Voice search function is a must Voice search is becoming a big part of mobile usage because it is safer and more convenient, particularly when someone is busy. Therefore, use long-tail keywords to ensure that your content is searchable easily through voice searches. 5. Mobile optimization will become vital Since people use various devices, you have to make sure that the website of your business is mobile-friendly. 6. Videos will still rule The use of videos can enhance the ranking of your page on the SERPs and videos enable you to keep your audience entertained and engaged. 7. Social content will become more important Be ready to find, gather, and use your important social content to optimize your page for maximum visibility as LinkedIn, Twitter, and Facebook will gain prominence on the SERPs.
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