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Working in a Business Enterprise: An Introduction. Access 2. Outcomes. 1 Participate in start-up of a named business enterprise. 2 Carry out an identified activity in order to contribute to the business enterprise. Outcome 1.
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Outcomes 1 Participate in start-up of a named business enterprise. 2 Carry out an identified activity in order to contribute to the business enterprise.
Outcome 1 • With your classmates, you will set up a business enterprise after identifying the skills and qualities you bring to the group.
Outcome 2 • You will be given a job in the business enterprise project that is suited to your strengths. • Once you have been given a job, you should carry it out to the best of your ability.
Background information • You have been asked to set up your own business enterprise project with your classmates. • Your teacher/tutor will work through this PowerPoint show. They will then ask you to work through the Student Workbook to complete the tasks. • When you have completed each task, ask your teacher/tutor to check it.
More information • When you see this icon , it means you are ready to do a task. • When you see this icon , it means you can have a discussion with your classmates.
Your responsibilities • You will be responsible for your own work. • You must always check your work for errors. • You will also be responsible for marking the work of your classmates.
The way you work • There will be a high level of help from the teacher/tutor. • As you progress, you will take ownership of your own work and ensure the quality of your work is good.
‘Groovy’ idea A ‘groovy’ idea is a profitable business that considers its impact on the environment. • What’s the carbon footprint of your business? • Think about how products or services are produced and transported. • Can you reuse and recycle in your business? Discuss with your classmates.
The challenge Your challenge is to come up with a new business idea that takes its inspiration from something Scottish. Your business can be a product or a service – as long as it’s a ‘groovy’ idea and makes your class money.
When deciding on your service or product, consider the following: Scottish inspiration Scottish culture a famous Scottish person Scottish resource a local place Scottish history
Remember! No idea is a rubbish idea – don’t throw anything away and give everyone a chance to speak. Play to your strengths and think about who is good at what within the team. And remember to have fun!
What you need to do • Plan your business enterprise project. • Set up your business enterprise project. • Work out a price for your product or service. • Make the product or carry out the service. • Advertise your business enterprise project. • Run your business with your classmates. • Review your performance.
Things you may be good at Here are a few examples of what you may be good at: • using a laptop or personal computer • using a word processor • searching the internet • designing and making things • coming up with ideas.
Your skills A skill is the ability to do something well. Here are a few examples of skills you may have: • using e-mail • counting money • using the telephone • word processing letters.
Your qualities A quality is something that makes you who you are. Here are a few examples of the type of qualities you may have: • good communicator • great listener • gets on well with other people • patient • thoughtful • helpful.
Your interests An interest is another word for a hobby. Here are some examples of interests: • drawing • using computers • designing birthday and Christmas cards • making things out of recycled items.
All about you With your classmates, talk about and then answer the following questions in your workbook: What are you good at? What are your skills? What are your qualities? What are you interested in?
What is a service? • Work done by one person or group that benefits another, eg car washing, whiteboard cleaning or running a fruit shop.
What is a product? • An item offered for sale, eg Christmas cards, calendar or garden gnomes.
Planning • With your group, decide what your product or service will be. • Complete Task 1.
Planning • Now that you have decided to offer a service or sell a product, can you decide what items you need to set up your business enterprise project? • Discuss as a group and then complete Task 2.
Planning • As a group, decide what jobs need to be done. Now complete Task 3.
Job titles • Manager – makes sure everyone does their job. • Finance person – looks after the money. • Marketing person – tells everyone about the business. • Admin. person – word processes and files. • Other agreed job. • How many people will you need to run your business? • What jobs will they do? • Remember to play to their strengths. Complete Tasks 4 and 5.
Things to consider • How much money will you need to start your business enterprise? • How much will you charge for the products or service? • What will you do with the profits? • How long will the enterprise run? • Complete Tasks 6–10.
Decide on a name for your business • With your teacher/tutor’s help, decide on a name for your business. • Use flip-chart paper and write down your ideas. • Vote for the best one.
What is a logo? • A logo is a visual mark to identify a business product or service. • Do you recognise any of the logos below?
What makes a good logo? • It’s easy to understand. • It’s memorable. • It’s effective without colour. • It catches your eye. • It works when only a few centimetres big.
Design a logo for your business Using a computer or using paper and coloured pens, design a logo for your company. Your teacher/tutor will ask the group to vote for the best one. Complete Task 11.
What is a slogan? • A slogan is a saying or phrase relating to a product or service. • Slogans can help draw attention to one or more aspects of a product or service.
Guess the slogan "Have it your way" "Just do it" "I'm lovin' it"
What makes a good a slogan? • It’s catchy. • It’s easy to remember. • It’s not too long.
Create a slogan • On your own, try and come up with several catchy slogans for your business. • Share your ideas with your group. • Vote for the best one. Complete Task 12.
What is a business plan? In business, so much depends on making a good impression, and being able to present to others a positive and interesting image. A business plan is all about controlling the business and providing direction for its progress.
Features of a business plan The following are the most important features of a business plan: • your business idea • company members • roles • how you will market your product/service • your product/service.
Completing your business plan • The person responsible for administration tasks should enter the correct information into the business plan template. • Your teacher/tutor will help you with this task. • Everyone should be given a copy of the plan.
Setting up your business • As a group, decide what the rules will be. • Your teacher/tutor will give you flip-chart paper to record them. Now do Task 13.
Setting up your business • Discuss what items you need to purchase. • Visit a shop and purchase them. • Keep a copy of the receipt. Now do Tasks 14 and 15.
Advertising your business • Make posters using ICT or paper/coloured pens. • E-mail school staff. • Send letters out to parents. • Speak to school staff and students during break and in the corridor. • Let the whole school know about your enterprise project at the next school assembly. • Complete Tasks 19–21.
Run your business enterprise • You are now ready to start your business. • Appoint someone to take photographs of you taking part in your business enterprise project. • At some point you may need to buy more materials. Complete Tasks 22–25.
Review your performance • Customer feedback allows you to really find out what your customers think of your product or service. • Now that your business enterprise project has ended, you need to get feedback from customers. • Ask customers to complete the feedback form and return it as soon as possible. Complete Tasks 26–29.
