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OrgAnarchie - Fostering Community through Organic Food

Discover how OrgAnarchie connects people and creates real communities through organic food. Find out how they are relocating cafes, sponsoring live music events, and maintaining a natural environment. Join the movement today!

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OrgAnarchie - Fostering Community through Organic Food

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  1. The Design Conspiracy: Some bold colours here.

  2. How? • Organic food it’s nothing new since it’s linked to natural food Objective: • Relocate the cafés into other big cities in the country • Outdoors on the main roads, highways • Inserts in restaurants’ guides • Sponsorship of live music events: folk concerts • Keep the natural environment: wooden chairs, home made appliances & apparels

  3. Insight: the anomie raises the group cohesion = any menace from outside gets people together

  4. Creative idea The Design Conspiracy: This is awful. Tells us nothing about the current brand. Gives us no clear direction to move in. It hasn’t made the company or the brief come alive. Doesn’t seem to connect with the brand. The pictures don’t feel right. And it’s too short! OrgAnarchie links people = creates real communities Because …it’s about food!

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